Data Analysis

WTR Brand Elite analysis: October 2022

Featured in Stock market performance

Stock markets rebound, with energy brands the top performers, but adidas' share price suffers from Kanye split.

24 November 2022

Trademark application growth lowest in a decade, WIPO data reveals

Global trademark filing activity increased 5.5% last year – the slowest rate since 2012, according to WIPO’s annual Indicators report.

21 November 2022

HSBC banned ads raise question of green claims value for banking brands

Green metrics mean more to B2B bank customers, creating a unique opportunity for bank brands to differentiate themselves based on the priorities of their primary market, data analysis reveals.

10 November 2022

A global outlier: why filings continue to rise in India, as they fall elsewhere

The Indian national IP office has seen a small growth in trademark filings this year, even as other major registers around the world have seen a significant decline. WTR reached out to local IP firms to find out more about how and why India has been able to buck this global trend.

02 November 2022

Brand Tracker: May-August 2022

Featured in Brand trademark tracker

Over half of the world’s leading brands are making Chinese registrations their number one priority, with an increasing focus on Class 9 goods, according to the latest WTR Brand Tracker.

31 October 2022

Something’s got to give: IP industry must rethink workload expectations or risk losing talent

Most IP professionals are experiencing serious stress or anxiety, a new mental health report warns. Workplace initiatives to support employees are improving, but more needs to be done to tackle the problem at its roots.

24 October 2022

Register Tracker Asia-Pacific: May-August 2022

Featured in Trademark register tracker

Chinese companies favour Western markets for filings abroad, according to data published by Fovea IP. However, domestic activity still takes precedence.

24 October 2022

Register Tracker Latin America: May-August 2022

Featured in Trademark register tracker

Latin American businesses have a stronger focus on regional markets than those further afield, according to filing data published by Fovea IP. Meanwhile, US applicants enjoy uncontested dominance as the top foreign filers in the region.

21 October 2022

Less than half of Europe’s top online marketplaces police fakes, as brands face fragmented environment

Only five of the continent’s most popular online marketplaces offer brands protection against counterfeiting, a new report by RetailX has found.

20 October 2022

Register Tracker Europe and North America: May-August 2022

Featured in Trademark register tracker

The United Kingdom saw a disproportionately large number of trademark filings this May-August 2022, according to data published by Fovea IP. The data also shows a strong preference for local markets among North American and European applicants - among other insights.

19 October 2022

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