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Asia’s third-largest economy is now the third-most active register in the world thanks to a hot start-up scene and prolific local filers
16 April 2021
The French boutique is taking market changes in its stride and its popularity is growing as a result.
09 April 2021
The Swiss multinational has an arsenal of iconic brands and local favourites, which it keeps up to date by adding and dropping businesses in line with evolving consumer tastes.
29 March 2021
Nice class data gives insight into business activity within major markets. Among other things, it reveals how ongoing trends have been disrupted by the pandemic.
19 March 2021
Using buzz words like ‘petroleum’ and ‘oil’ once made sense in branding but supermajors are increasingly dropping references to their legacy businesses as they try to go green.
12 March 2021
Our latest update tracking the impact of covid-19 on major ecosystems shows top markets are faring better than expected.
05 March 2021
The top sports leagues in the US are social media savvy, and their trademark portfolios reflect their unique branding circumstances.
26 February 2021
The UK trademark filing landscape is changing, with new agents coming onto the scene and early analysis indicating limited impact of the new local address for service requirement.
19 February 2021
Domestic brands are IP savvy and are particularly active users of WIPO’s Madrid system.
12 February 2021
The legacy brand is both proactive and reactive in its strategy, ensuring that it stays relevant in a market that is unkind to traditional retailers.
05 February 2021
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