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Consumer Goods

Michael Gleissner: massive scope of trademark and domain portfolio revealed in exclusive data

A major new investigation from WTR has identified over 6,800 trademarks and 6,900 domain names that appear to be related to multi-millionaire and serial trademark filer Michael Gleissner.

Michael Gleissner: massive scope of trademark and domain portfolio revealed in exclusive data
USPTO seeks anti-counterfeiting comments; Diageo hunts for premium brands; Smashburger dispute – news digest
24 Nov 2020

USPTO seeks anti-counterfeiting comments; Diageo hunts for premium brands; Smashburger dispute – news digest

In our latest round-up, we look at MarkMonitor becoming a licensed domain name registrar in China, INTA announcing the recipients of its President’s Awards, and much more.

Computing and software brands share price plunge continues downward pressure on <em>WTR </em>Brand Elite performance
23 Nov 2020

Computing and software brands share price plunge continues downward pressure on WTR Brand Elite performance

The WTR Brand Elite indices registered a two-point drop in the month ending 30 September – their first fall in seven months. The latest results returned a similar decline.

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24 Nov 2020

CJEU gives first ruling on Article 8(3) of Regulation 2017/1001

This decision of the Court of Justice of the European Union should provide some comfort to trademark owners as to the extent of protection of their marks when faced with misuse and unconsented EUTM applications by an agent/representative. Read more

23 Nov 2020

Only a few weeks left to make nominations for the 2021 WTR Industry Awards and WTR 300 projects

There's not long left to nominate corporate trademark professionals for recognition at the WTR Industry Awards 2021 and in the next edition of WTR 300: The World’s Leading Corporate Trademark Professionals. Read more

23 Nov 2020

Sticky situation? Circumstantial evidence can support intent to confuse in trade dress claims

This decision of the US Court of Appeals for the 11th Circuit shows that a party seeking to protect its trade dress should try to show not just intentional copying, but intentional copying with the intent to confuse consumers about a product’s origins. Read more

20 Nov 2020

UMBRA SHEER held to be descriptive for Class 3 goods

This decision of the Swiss Federal Administrative Court highlights that English is commonly understood in Switzerland and that only lesser-used words will be deemed not to be known by the public. Read more

News

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10 Nov 2020

Supreme brand sold; Oatly trademark rejected; Panasonic launches anti-counterfeiting campaign – news digest

In our latest round-up, we look at Saturday Night Live riffing on the retirement of brand mascots, the American Retirement Association prevailing in an acronym dispute, and much more. Read more

26 Oct 2020

Still time to nominate for the 2021 WTR Industry Awards and WTR 300 projects

There is still time to nominate corporate trademark professionals for recognition at the WTR Industry Awards 2021 and in the next edition of WTR 300. Read more

16 Oct 2020

Fighting counterfeits during a pandemic, monetising brands and picking external counsel – takeaways from the second week of WTR Connect

The highlights from the second week of WTR Connect include insight into the record-breaking filing levels in key Asia-Pacific jurisdictions, how Microsoft’s tech philosophy spurs the trademark department and strategies to bring down enforcement costs. Read more

14 Oct 2020

eBay expands authenticity service to combat fakes: experts call for Amazon to follow

Brand protection experts praise eBay's new authentication service, but it should be expanded into other product sectors and additionally implemented on other major online retail platforms. Read more

Analysis

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11 Nov 2020

Trump’s final IP strategic plan may be non-partisan enough for Biden to keep

Legal experts argue that, in terms of IP strategy, it could be a case of ‘policy business as usual’ once Biden is ensconced in the Oval Office. Read more

29 Oct 2020

What the UK’s new GI approach means for EU and US trade agreements

While the EU's silence attempts to have the UK squirming, the new GIs place the UK in a favourable position with its non-EU allies. Read more

23 Oct 2020

L’Oréal announces new CEO, but don’t expect too many changes in brand strategy

Stability, brand investment and adaptable marketing have been key to the cosmetic titan’s success. It may have stumbled during the pandemic but its forward-thinking approach to marketing and deep understanding of its namesake brands means recovery is inevitable Read more

19 Oct 2020

Corsearch to acquire Marketly, integrates anti-piracy tools into brand protection offerings

Corsearch will officially announce the acquisition tomorrow, in what is another step by the service provider to broaden its offerings beyond the trademark sphere. Read more

Research

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16 Oct 2020

Playboy trying to strike delicate balance as it returns to public markets

The company has pivoted from magazines to prioritise its licensing business. Yet, while it cashes in on these deals, it is simultaneously re-imagining the very brand that gave it its fame. Read more

18 Sep 2020

As bankruptcy numbers rise so does the availability of, sometimes discounted, intellectual property

In this week’s exclusive data analysis we take a look at the trademark portfolios that have either recently changed hands or are owned by companies that have filed for Chapter 11 bankruptcy – revealing the two key features that make intangibles attractive to buyers. Read more

11 Sep 2020

Russia exhibits strong filings growth on the back of changes to its intellectual property system

Back-end work continues to improve the registry and trademark landscape. Subsequently, there has been a noticeable uptick in local brands pushing for the protection of their rights. Read more

28 Aug 2020

Economies are battered but many major offices set for record trademark numbers

As the data continues to be updated, we are able to get a better understanding of the extent of the coronavirus’ impact on the trademark ecosystem. Read more

Insight

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16 Jan 2020

Online brand protection takeaways: tales from the trenches

Throughout 2019 WTR hosted a number of events that provided practical, strategic brand protection takeaways. Below are some of the key action points and insights. Read more

27 Dec 2019

Everywhere you look: IP rights and other FMCG challenges

Fast-moving consumer goods (FMCG) are everywhere, so it comes as no surprise that FMCG brands face challenges across jurisdictions. A closer look at the Chinese regime highlights some of the particular issues that rights holders face in this market. Read more

26 Dec 2019

EU regulations smooth the way for FMCG labelling rules

The publication of the EU Regulation on the Provision of Food Information to Consumers has created a bridge between EU labelling rules and the introduction of new obligations to meet the growing demands of the most discerning customers of fast-moving consumer goods. Read more

24 Dec 2019

Clearing the market of FMCG counterfeits

Russia’s fast-moving consumer goods market is growing thanks to increasing consumption and accelerated competition between manufacturers and retailers. Players in the market should consider IP protection, advertising and unfair competition when building an effective enforcement strategy. Read more

Trending

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Supreme brand sold; Oatly trademark rejected; Panasonic launches anti-counterfeiting campaign – news digest

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Gross Domestic Failure – Banksy trademark portfolio “at risk” after registration ruled invalid

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Brand responses to coronavirus are having tangible effect on consumer behaviour

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Coca-Cola brand purge continues; TikTok star in Nintendo trademark spat; EUIPO scam alert – news digest

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Fighting counterfeits during a pandemic, monetising brands and picking external counsel – takeaways from the second week of WTR Connect