Banking/Finance

WTR Industry Awards 2020 nomination window now open

WTR is now seeking nominations for the WTR Industry Awards 2020 and next edition of WTR 300: The World’s Leading Corporate Trademark Professionals. Nominate now to recognise the leading in-house professionals.

<em>WTR</em> Industry Awards 2020 nomination window now open
18 Jul 2019

The full version of the 2019 WTR 300 is now available and free to view

WTR is pleased to announce the publication of the enhanced version of the 2019 WTR 300: The World’s Leading Corporate Trademark Professionals, which this year has been published on a free-to-view basis.

11 Jul 2019

Strong internal communications, flexibility and diversity make for a winning team at MetLife

Juggling global operations spread out among affiliates can be a daunting task but open communication, company-wide interaction and knowledge sharing allows these trademark professionals to manage an impactful and efficient portfolio.  

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13 Sep 2019

Defensive trademark registrations: the adidas and Mastercard cases

In two recent cases, defensive EU trademarks belonging to adidas and Mastercard have been cancelled on the grounds of non-use. Read more

12 Sep 2019

AUDI v AUDITRAINING: misunderstanding the concept of dilution of notorious trademarks

In opposition proceedings filed by Audi AG against the registration of the mark AUDITRAINING in Class 41, the National Trademark Office of Colombia has arguably misunderstood the concept of dilution of notorious trademarks. Read more

11 Aug 2019

USPTO warning over ‘bad actors’; Apple entering the fintech fray; Ferrari spat with German designer; Amazon extends Project Zero; plus much more.

Everything we covered on WTR over the last seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

9 Aug 2019

Does trademark squatting vitiate registered trademark rights? The Shan Yin case

The China National IP Administration has recently selected the Shan Yin case as one of the model cases for 2018. The case is particularly significant as it appears to anticipate changes to the Trademark Law that will become effective later this year.     Read more

News

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16 May 2019

From Apple to Zwilling: the world’s leading corporate trademark professionals revealed

Released today, the third edition of the WTR 300: The World’s Leading Corporate Trademark Professionals identifies the individuals deemed to be the leading lights of the corporate trademark world.  Read more

2 Apr 2019

WTR Industry Awards: the 2019 shortlisted teams and individuals unveiled

WTR is pleased to reveal the shortlist for the 2019 WTR Industry Awards. Among the corporate teams featured on this year’s shortlist are those from Audi, Groupon, John Deere, Netflix, Pfizer, Treasury Wine Estates and Under Armour. Read more

28 Mar 2019

Lessons in brand evolution: what will set the winners apart from the losers

This week Apple announced its foray into the credit card market, illustrating how iconic brands can pivot to expand into new offerings. This guest post explores the history of brand evolutions and predicts what the future of branding will look like. Read more

26 Feb 2019

Just one week left to have your say on the state of the trademark industry

Trademark practitioners are running out of time to participate in WTR’s annual Global Trademark Benchmarking Survey. Do not miss out on the opportunity to share your successes, challenges and concerns.  Read more

Analysis

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23 Jul 2019

General Court confirms lack of likelihood of confusion between IOS FINANCE and EOS

The EU General Court has confirmed that there was no likelihood of confusion between the figurative mark IOS FINANCE for financial services and the earlier figurative mark EOS for debt collection services. Read more

15 Jul 2019

Privacy problems: brand owners should use caution when using privacy service to register domain name

A recent UDRP decision involving the domain name ‘absainsurance.com’ underlines the fact that brand owners should avoid using a privacy service to register domain names unless there are sound business reasons for doing so. Read more

12 Jul 2019

FWD VIEW mark sent back to hearing officer

A recent decision of the appointed person serves as a reminder that, while there is a desire for procedural economy in trademark proceedings, taking such measures, if not done correctly, can cause significant delays.   Read more

7 Jul 2019

Monzo doubles value; fintech companies maturing to further disrupt the market

Digital banking giant Monzo announced last month it will be launching in the United States. While this is a significant move for the fledgling company, its trademark portfolio shows it is still well in the start-up phase. Read more

Research

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10 May 2019

Morocco’s stable ecosystem is an opportunity for brands, particularly those in cosmetics and pharmaceuticals

Morocco is set to become an increasingly important jurisdiction, acting as an access point for both European and African businesses to expand abroad. The government’s international outlook means this emerging market could be the new frontier for growing brands. Read more

5 Apr 2019

How South Africa’s predicted economic upswing will create opportunities for brands and their advisors

The country is seeing increased interest from international entities - particularly from the US; this will likely grow in scale as not only the South African economy develops, but as other emerging markets on the African continent grow.  Read more

15 Mar 2019

What Turkey’s domestic economic difficulties mean for brands and their advisers 

Political and economic circumstances have made it difficult for domestic brands to build value, which could prove to be a setback for future growth. However, this could also create opportunities for law firm practitioners. Read more

4 Aug 2018

Spanish filers look to the EUIPO over China, as local trademark market shows signs of stagnancy: exclusive data analysis

In our latest country data report, we turn our spotlight to Spain. We reveal that smaller brands may have an especially tough time flourishing there, analyse key filing trends both domestically and abroad, and much more. Read more

Insight

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25 Feb 2019

The digital revolution and the future of India’s financial service brands

India's banks operate in one of the world's most active fintech markets. As fraudsters try to take advantage, financial companies must be ready to stop brand infringement.

25 Feb 2019

All in the name: 101 ways to avoid having a weak mark

Until recently, Italian banks traditionally had highly descriptive names but fell victim to the inherent weakness of those names as trademarks. Banks are now seeking more distinctive names to improve their image and strengthen their brand.

25 Feb 2019

Protect and enforce IP rights or risk wasting brand investment

Brand registration alone is insufficient. Financial and professional services need to take a realistic view of the unauthorised use of brands and ensure that their trademarks are not diluted and abused.

28 Feb 2018

Going phishing: countering fraudulent campaigns

Two new policies going into effect soon underline the fact that the phishing attacks and spoofing that lead to data breaches are only increasing in frequency – and there is no slowing down in sight. Read more