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Emerging threats and trends in online brand protection; share your insights

WTR is asking readers to share their experience of the online brand protection environment in the past 12 months, in an effort to identify how practice is evolving in response to emerging threats.

Emerging threats and trends in online brand protection; share your insights
Amazon, Apple and Facebook teams top the list as world’s leading corporate trademark professionals revealed
24 May 2021

Amazon, Apple and Facebook teams top the list as world’s leading corporate trademark professionals revealed

Released today, the fifth edition of WTR 300: The World’s Leading Corporate Trademark Professionals identifies the individuals deemed to be the leading lights of the corporate trademark world.

LG and luxury brands push <em>WTR </em>Brand<em> </em>Elite stocks up as indices hit highest point yet
20 May 2021

LG and luxury brands push WTR Brand Elite stocks up as indices hit highest point yet

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices.

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21 May 2021

Purchase of competitors’ trademarks as keywords on Google and other search engines does not violate unfair competition law

In a long-awaited decision, the Borgarting Appellate Court has held that, although such practice is somewhat parasitic, it does not amount to an act contrary to good business practice in violation of unfair competition law. Read more

20 May 2021

Doing more with less: the new sustained reality facing corporate trademark professionals

The Long Read: This year’s Global Trademark Benchmarking Survey reveals how stretched budgets at in-house trademark departments have hit law firm relationships – and how the covid-19 pandemic has shaped corporate brand strategies for most IP professionals. Read more

19 May 2021

Full Federal Court decision in ‘community bank’ case highlights difficulty of protecting descriptive trademarks

This decision of the Full Court of the Federal Court of Australia highlights the risks of choosing a descriptive trademark, even where trademark registration has been obtained and held for a long period of time. Read more

12 May 2021

General Court: Board of Appeal erred in finding that relevant public would establish link between VERTI and VERTILIGHT

The Board of Appeal of the EUIPO was found to have erred in concluding that there was a risk that VERTILIGHT would take unfair advantage of the repute of the earlier VERTI mark. Read more

News

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29 Apr 2021

INTA Annual Meeting goes virtual as concerns over delegate safety and company travel restrictions continue

INTA has announced that it will be holding its 2021 Annual Meeting as a ‘virtual+’ event, stating that there are too many unknowns to plan a large-scale, in-person event for November. Read more

26 Jan 2021

WeChat nudges past Ferrari to top brand strength rankings

WeChat has been named the world’s strongest brand in new research from Brand Finance, with Ferrari dropping to second place and Sber moving up to third. Read more

23 Nov 2020

Only a few weeks left to make nominations for the 2021 WTR Industry Awards and WTR 300 projects

There's not long left to nominate corporate trademark professionals for recognition at the WTR Industry Awards 2021 and in the next edition of WTR 300: The World’s Leading Corporate Trademark Professionals. Read more

26 Oct 2020

Still time to nominate for the 2021 WTR Industry Awards and WTR 300 projects

There is still time to nominate corporate trademark professionals for recognition at the WTR Industry Awards 2021 and in the next edition of WTR 300. Read more

Analysis

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26 Apr 2021

Volkswagen, Porsche and BMW help drive entire WTR Brand Elite stocks upwards

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices. Read more

18 Mar 2021

Estee Lauder and Walt Disney big performers as WTR Brand Elite stocks continue upward momentum

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices. Read more

17 Feb 2021

Lenovo’s record-breaking revenue drives growth as WTR Brand Elite stocks hit new high

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices. Read more

2 Feb 2021

Despite volatile stock markets, WTR Brand Elite outperforms number of major indices in 2020

The WTR Brand Elite recorded a 4.4% return across 2020, with our collective of companies outperforming a number of major stock market indices, including the NYSE and FTSE 100. Read more

Research

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11 Sep 2020

Russia exhibits strong filings growth on the back of changes to its intellectual property system

Back-end work continues to improve the registry and trademark landscape. Subsequently, there has been a noticeable uptick in local brands pushing for the protection of their rights. Read more

28 Aug 2020

Economies are battered but many major offices set for record trademark numbers

As the data continues to be updated, we are able to get a better understanding of the extent of the coronavirus’ impact on the trademark ecosystem. Read more

31 Jul 2020

Revealed: Jonathan Morton, Nyall Engfield and Benjamin Becker are top China representatives at USPTO

A year on from the USPTO's domicile rule change, new data shows the leading China-based representatives on trademark applications at the agency. Read more

17 Jul 2020

UK is battling Brexit negotiations and the coronavirus, but it is still on track for its biggest trademark year yet

The first week of July was the busiest the UKIPO has ever seen, putting to rest any fears that the coronavirus pandemic would have lasting effects on application levels. Read more

Insight

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16 Jan 2020

Online brand protection takeaways: tales from the trenches

Throughout 2019 WTR hosted a number of events that provided practical, strategic brand protection takeaways. Below are some of the key action points and insights. Read more

25 Feb 2019

The digital revolution and the future of India’s financial service brands

India's banks operate in one of the world's most active fintech markets. As fraudsters try to take advantage, financial companies must be ready to stop brand infringement. Read more

25 Feb 2019

Challenge, reform and opportunity for Mexican business – a legal perspective

Mexico’s unique business position makes it an attractive investment location. While this brings challenges, it also signals opportunity with the reform of the Industrial Property Law. Read more

25 Feb 2019

All in the name: 101 ways to avoid having a weak mark

Until recently, Italian banks traditionally had highly descriptive names but fell victim to the inherent weakness of those names as trademarks. Banks are now seeking more distinctive names to improve their image and strengthen their brand. Read more

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Emerging threats and trends in online brand protection; share your insights

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