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Robyn Lederman is a skilled trademark lawyer who has devoted herself to representing local and international clients in all aspects of managing and building global trademark portfolios. She works with in-house clients to help legal, marketing and business development teams achieve cost-effective strategies to build and protect brand value. Ms Lederman works tirelessly to devise
Ms Lederman works tirelessly to devise effective global trademark filing and brandprotection strategies, including planning for defensive and emerging markets; recording, training and seizure programmes with US and global customs authorities; considering trade dress and copyright protections; watching trademark registers for conflicting marks to prevent dilution; online marketplace and social media takedowns; domain name recovery actions; and implementing construction and demolition programmes. She has a track record of building reliable networks of long-standing local counsel relationships around the world.
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