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Joy Marie Tolentino is a senior associate at Hechanova Bugay Vilchez & Andaya-Racadio with more than seven years of experience in handling non-contentious and contentious IP law matters. She handles trademark search and prosecution, domain name registrations, IP recordation, FDA registrations, licence reviews and other non-contentious IP matters. She has successfully prosecuted in IP litigations involving trademark infringement, IP violations and inter partes cases such as oppositions and cancellations. Working under the umbrella of the Hechanova Group, she is concurrently trademark manager and provides opinions on how to better protect trademarks.
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