Wimbledon’s ‘British’ approach to brand protection revealed
The Wimbledon Tennis Championship kicked off this week, and compared to the continuing World Cup in Brazil and the previous Olympics event in London, trademark policing around the event appears to be significantly lower key.
To read more
Register for limited access
Register to receive our newsletter and gain limited access to subscriber content.
Register now
Subscribe and start reading now
Subscribe for unlimited access to articles, in-depth analysis and research from the WTR experts.
Subscribe now