Why a saucy UK ‘copycat’ dispute is one to watch

Icelandic Seachill has secured a UK High Court interim injunction against German retailer Aldi after it alleged that the store’s ‘The Fishmonger Saucy Salmon Fillet’ products infringed its THE SAUCY FISH COMPANY trademarks. The case will be one for brand owners to follow, not least because it is rare for brand owners to resort to legal action against retailers in disputes centred on alleged copycat products.