Why Hong Kong’s parody consultation could impact trademark enforcement

Hong Kong is currently undertaking a public consultation exercise regarding the treatment of parody in its copyright regime. That process involves soliciting the views of interested stakeholders and then drawing up a proposal that strikes an ideal balance between copyright protection and freedom of expression. Brand owners are advised to keep an eye out, as any potential parody-related developments could be used as an additional weapon against trademark infringers, if the circumstances are right.

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