Trademark industry’s corporate trailblazers profiled in unique research project

World Trademark Review is pleased to announce the publication of the enhanced version of WTR 300: The World’s Leading Corporate Trademark Professionals. This unique resource identifies the in-house experts deemed to be performing trademark-related duties to the highest standards, and features profiles of many of the industry’s leading lights. The enhanced site is available here.

For over a decade we have celebrated corporate team success through the WTR Industry Awards. This year, we expanded the awards nominations campaign so we could use the community feedback to also shine a light specifically on the individual in-house trailblazers in a new ground-breaking publication, WTR 300: The World’s Leading Corporate Trademark Professionals.

To arrive at the final list, we ran a four-month campaign to elicit nominations from the community. Only individuals who received multiple nominations from outside of their own organisation were long-listed for consideration. The team then approached qualifying individuals for supporting information and references before deciding on the final list. As a result, many nominees did not receive the requisite number of nominations or make it through the rigorous vetting process (the full methodology is available here). We cannot promise that every corporate trademark counsel who deserves to be described as a world-class industry leader has made it into this publication. However, those that are listed certainly deserve to be.

The list was first published in May but in the time since we have been inviting inductees to supply a more detailed profile of their achievements and activities (and to clarify, this was an editorially led project designed to shine a spotlight on the industry’s elite. There was no cost associated with making nominations or for inclusion in the final list, nor for submitting profiles). These biographies are now available to view online.

In the near future we will embark on the research process for the second edition of the WTR 300. In the meantime, raise a glass to the corporate trademark professionals that are performing trademark-related duties to the highest standards, adding true value to their organisations and exemplifying the qualities to which other counsel should aspire.

The WTR 300 is available now to World Trademark Review subscribers here.

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