The trademark identity crisis: study calls for IP law rethink to “more accurately reflect our complicated reality”
Academic claims trademarks have shifted away from being identifiers of the producers of goods and services, and the ongoing “backlash against globalism” is rooted in “brands asserting their power in improper ways”.
To read more
Register for limited access
Register to receive our weekly newsletter and access two of our subscriber-only articles per month.
Register now
Subscribe and start reading now
Subscribe for unlimited access to articles, in-depth analysis and research from the WTR experts.
Subscribe now