Smells, grooves and moves: issues raised by atypical marks

The internationalization of trade and the advent of the Internet have
resulted in the adoption by traders and service providers of a wide variety
of distinguishing symbols in association with goods and services in the international
marketplace. John S Macera and Adele J Finlayson at Macera & Jarzyna in
Ottawa look at what type of non-traditional marks are now accepted in the United
States and consider the reasons why Canada is still reluctant to register such
marks.

Unlock unlimited access to all WTR content