Revealed: how new domain registries are preparing to protect trademarks

It will take many long years before the trademark community ever starts to feel comfortable in the domain name world. The impending launch of infinite new gTLDs will only prolong this problem. But companies intending to apply to run new gTLD registries have told WTR that they are keen to offer rights protection mechanisms and will learn from the recent successful re-launch of the '.co' ccTLD.

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