Open source Kodi offers positive example of trademark community engagement
Pledges by technology companies to rigorously enforce their trademarks are usually met with hostility and criticism online. However, a statement from the developers behind open source software Kodi vowing to crack down on trademark infringement, and even asking its community for help in this effort, has largely been welcomed, thanks to transparent engagement and a proactive social media strategy
To read more
Register for limited access
Register to receive our newsletter and gain limited access to subscriber content.
Subscribe to unlock unlimited access
Get news, unique commentary, expert analysis and essential resources from the WTR experts.