INFORM Consumers Act row; strategic takeaways from Brand Strategy India; new WTR Special Report; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

Operational management survey

The submissions window for the latest WTR benchmarking survey on operational management closes today. Let us know now how your trademark practice changed over the past 12 months and what the newest threats for brands around the world are. Read more

WTR Special Report: The rise of mass filers and register clutter

This week we launched the first of our new WTR Special Reports, focusing on the rise of mass filers and their impact on the trademark ecosystem. Scrutinising the data behind the filing activities of Michael Gleissner, Ikuhiro Ueda and Chinese entities, we explored the real-world effects of these on brand protection and how rights holders and registries can mitigate their impact. Read more

The long read

In an extended version of a piece from our Special Report, this week’s long read saw Petersona Patents – AAA Law trademark attorney Gunta Zarina take a closer look at a series of courtroom battles in Latvia that could help brand owners caught up in opposition proceedings with Gleissner. Read more

Monday 5 April

A war of words has broken out over the INFORM Consumers Act after a new coalition of online marketplaces came out in opposition of the legislation. We reported on the dispute and the Buy Safe America Coalition’s response that the Coalition to Protect America’s Small Sellers is engaged in “a misinformation campaign”. Read more

We discussed why all eyes should be on the US Supreme Court for National Collegiate Athletic Association v Alston. Although not focused on intellectual property, the case could throw the spotlight firmly onto the issue of player image rights and payments. Read more

Tuesday 6 April

Tuesday’s news digest saw Burger King trolling McDonald’s – again, INTA weighing in with an EUIPO amicus brief, Mondelēz acquiring a majority stake in UK protein bar company Grenade, the CCFN welcoming the USTR’s stance on geographical indications, and much more. Read more

Armstrong Teasdale LLP partner Donna Schmitt and chief diversity officer Meshach Rhoades reflected on a number of diversity, equity and inclusion initiatives launched over the past year, earning the firm the title of Best Place to Work for LGBTQ Equality. Read more


Wednesday 7 April

US trademark litigation data indicated that filings at federal district court level are likely to exceed 2020’s number this year. However, the uptick is expected to be modest. Read more

A new study analysing the impact of the Iancu v Brunetti Supreme Court decision argued that the owners of offensive trademarks “have an enforcement problem” that could limit them in infringement actions and customs seizures. Read more


Thursday 8 April

The latest registry responses to the covid-19 pandemic included the Vietnam IP office introducing new measures to protect staff, the Croatian IP office amending its working hours and the Lithuanian IP office issuing an updated deadline calculator. Read more

WTR presented seven strategic takeaways from Brand Strategy India 2021 – including how covid-19 has changed the marketing paradigm, how to cut expenditure without cutting effectiveness, and how to convince senior management to take IP legal more seriously. Read more


Friday 9 April

Our latest news round-up considered FIFA’s 2020 licensing boon, former USPTO director Andrei Iancu’s return to private practice, INAPI’s first gender roundtable, GoDaddy’s newly acquired TLD portfolio, Timberland’s recent trade dress defeat, and much more. Read more

WTR data analysis revealed that luxury doyen Hermès is thriving, thanks to unwavering dedication to its traditional brand values. Taking market changes in its stride, the French boutique’s popularity is growing as a result. Read more


Saturday 10 April

In our Saturday opinion column, we examined how the dispute between Nike and MSCHF’s Satan Shoes played out – and why trademark law aficionados may be disappointed with the end result. Read more

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