“A great team spirit” – how a close-knit Puma trademark team assists in the brand’s crypto push
Andrew Price and Kristen Ruisi of Venable onstage with the Puma team
With the Puma IP department being named Fashion, Cosmetics and Luxury Goods Team of the Year at the WTR Industry Awards, they look ahead to the sportwear brand entering the metaverse.
To read more
Register for limited access
Register to receive our newsletter and gain limited access to subscriber content.
Register now
Subscribe to unlock unlimited access
Get news, unique commentary, expert analysis and essential resources from the WTR experts.
Subscribe now