Getting the message out: communication efforts take centre stage as INTA launches pro bono scheme

The International Trademark Association (INTA) has launched a two-year pro bono pilot programme, designed to offer free legal support to low-income individuals and non-profit organisations that would otherwise not benefit from trademark-related services. With the Pro Bono Trademark Clearinghouse now open, the key to success will be reaching those currently outside the INTA community.