Chinese sham glam: innocuous innovation or mark-owner menace?
Amid all the wilful counterfeiting in China comes the new craze of shanzhai: consumers buying comically poor reproductions of famous brands in a competition to find the worst imitation. Meanwhile, mark owners are analyzing each instance to see if it is all a joke – or dangerous infringement.
To read more
Register for limited access
Register to receive our newsletter and gain limited access to subscriber content.
Subscribe to unlock unlimited access
Get news, unique commentary, expert analysis and essential resources from the WTR experts.