Brand owners must think like today’s tech-savvy brand pirates in order to take them down – especially as counterfeiting rates have soared during the covid-19 crisis. Positively, there are a range of strategies they can adopt to do so.
Brand owners must think like today’s tech-savvy brand pirates in order to take them down – especially as counterfeiting rates have soared during the covid-19 crisis. Positively, there are a range of strategies they can adopt to do so.