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Anti-Counterfeiting

“The most significant precedent”: New Balance scores China Supreme Court victory against copycats

China’s Supreme People’s Court has invalidated two trademarks imitating the signature N mark owned by New Balance. The company’s Shanghai-based IP counsel describes the decision as “a powerful weapon” for all brand owners.

“The most significant precedent”: New Balance scores China Supreme Court victory against copycats
Harry and Meghan ARCHEWELL trademark update; EUIPO malicious invoice; THUNDERPUSSY registered – news digest
7 Apr 2020

Harry and Meghan ARCHEWELL trademark update; EUIPO malicious invoice; THUNDERPUSSY registered – news digest

In our latest edition, we look at how trademark applications have fallen sharply in the US, Supermac’s dispute victory, IACC and Amazon expanding their anti-counterfeiting programme, and much more.

Managing finite filing budgets; the looming brand value crisis; Intel on diversity: new edition of <em>WTR </em>is now live
6 Apr 2020

Managing finite filing budgets; the looming brand value crisis; Intel on diversity: new edition of WTR is now live

The Spring 2020 edition of WTR is now available online to subscribers, offering the latest litigation tips, insight into IP office innovation, wellbeing considerations, and much more.

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6 Apr 2020

China’s rapid expansion: a lasting impact on the trademark landscape

Chinese filing data reveals that while trademark output may be slowing down, local IP owners are just getting started as brand values skyrocket and focus turns to foreign registers. Read more

6 Apr 2020

A peek behind the curtain

The Global Trademark Benchmarking Survey provides exclusive insight behind the scenes at corporate trademark practices and reveals the risks and opportunities that law firms face. This year, we uncover attitudes towards industry associations and how diversity concerns are informing hiring practices and the relationship with key stakeholders. Read more

5 Apr 2020

Remote working tips, counterfeiting and CJEU Amazon decision, WTR Industry Awards shortlist reveal and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

3 Apr 2020

Spike in coronavirus knock-offs; Tiger King trademark fiasco; new TMview and DesignView – news digest

In our latest edition, we look at how counterfeit vaping devices are resurfacing as a major issue, the first well-known trademark being registered in Tajikistan, a new CEO being unveiled at UpCounsel, and much more. Read more

News

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2 Apr 2020

Amazon not liable for storage of counterfeit goods, CJEU rules

The CJEU has ruled that Amazon is not legally liable for the storage of counterfeit goods. While the decision could be seen as a blow to the fight against fake goods, Amazon responded by pledging to ‘drive counterfeits to zero’. Read more

31 Mar 2020

ECTA 2020 postponed; Stone Brewing case update; another Chinese perspective on coronavirus – news digest

In our latest round-up, we look at counterfeit Rolex watches being seized in Philadelphia, WIPO giving an update on World IP Day, preparing for a trademark filing flurry linked to Harry and Meghan, and much more. Read more

30 Mar 2020

Coronavirus and fakes: brand owners warned of stark rise in online counterfeits and fraudulent ads

New research has found a huge increase in use of social media platforms in recent weeks, with further findings revealing that counterfeiters are taking advantage of the covid-19 crisis. Read more

29 Mar 2020

Counterfeiters capitalise on coronavirus fears, impact of AI on trademarks, WTR Global Trademark Benchmarking Survey and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

Analysis

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25 Mar 2020

While ‘Tokyo 2020’ will now take place in 2021, brands will get their time to shine

The Olympics is a world-renowned brand which lends its powerful reputation to its partners and sponsors. Given its reach and reputation, the IOC does not play around with its trademark protections. Read more

17 Mar 2020

Brand management for a B2B company with a fan base: exclusive interview with Salesforce’s trademark team

Nestled within Salesforce is a tiny trademark team. WTR sat down with Kiran Belur and Kristin de la Vega to see how they manage the tech giant's portfolio. Read more

6 Mar 2020

How the SHOP SAFE Act might change the e-commerce counterfeiting liability landscape

A new act introduced in the US House of Representatives this week aims to make e-commerce sites more liable for counterfeit products traded by third parties on their platforms. Read more

24 Feb 2020

Bringing sports and e-sports IP strategies together: interview with FIFA’s Daniel Zohny

WTR sat down with FIFA's Daniel Zohny at INTA's recent Europe conference 'Brands, Sports, and E-sports: A Brand ®evolution' to discuss how e-sports could radically change the work of sports IP professionals. Read more

Research

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21 Feb 2020

Football: a game where every brand wins

Football teams and corporates are cashing in on brand value, but a changing industry means clubs need to use new methods to continue strengthening their presence and engagement levels. Read more

14 Feb 2020

China’s rapid expansion has made a lasting impact on the trademark landscape, with more to come

Trademark output may be finally slowing down, but local brands are just getting started. Lawyers should therefore keep their eyes peeled as businesses shift their sights abroad. Read more

7 Feb 2020

Can anything stop Amazon?

The brand is on a roll with a show-stopping 2019, but the future is not without challenges. Read more

27 Sep 2019

DC Comics’ day one appreciation of characters sets it up for sustained success

Age-old brands prove yet again to be a key asset as streaming wars heat up, but Batman is bigger than the digital era. Read more

Insight

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17 Mar 2020

Trademark procedures and strategies: Sweden

Establishment through use of a mark will give the same protection as if the mark is registered; however, the bar is set high for demonstrating establishment through use. Read more

17 Mar 2020

Trademark procedures and strategies: Spain

Distinctive signs are principally governed by the Trademark Act (17/2001), which has been partially modified by Royal Decree-Law 23/2018 in order to incorporate EU Directive 2015/2436, and it is complemented by Royal Decree 687/2002. Read more

17 Mar 2020

Trademark procedures and strategies: Serbia

All natural or legal persons involved in trade can apply for and own a mark. It is not necessary to prove such activity. Read more

17 Mar 2020

Trademark procedures and strategies: Romania

The Romanian trademark system is based on the first-to-file principle and registration is possible without the need to show genuine use. Read more

Find an expert

Patricia Franco
Attorney
Rio de Janeiro, Brazil
Di Blasi, Parente & Associados
View full biography
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