Analysis: Strategic

Michael Gleissner: massive scope of trademark and domain portfolio revealed in exclusive data

A major new investigation from WTR has identified over 6,800 trademarks and 6,900 domain names that appear to be related to multi-millionaire and serial trademark filer Michael Gleissner.

Michael Gleissner: massive scope of trademark and domain portfolio revealed in exclusive data
Computing and software brands share price plunge continues downward pressure on <em>WTR </em>Brand Elite performance
23 Nov 2020

Computing and software brands share price plunge continues downward pressure on WTR Brand Elite performance

The WTR Brand Elite indices registered a two-point drop in the month ending 30 September – their first fall in seven months. The latest results returned a similar decline.

Time for a change: but how do IP law firms achieve excellence?
20 Nov 2020

Time for a change: but how do IP law firms achieve excellence?

How prepared are law firms for the future, and how should change be managed? In this guest article, Anaqua's Jayne Durden convened a panel of IP practitioners to find out.


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19 Nov 2020

Inside the growing complexity of counterfeit networks, and how to uproot them

Rooting out these networks requires a canny appreciation of how bad actors work with business models akin to their legitimate counterparts. Read more

18 Nov 2020

Navigating regulation and a crowded Class 5: the race to register a covid-19 vaccine

This week, The Telegraph reported on some of the likely contenders for Pfizer’s vaccine name based on trademark filings by the company and partner BioNTech. Read more

18 Nov 2020

INTA think tank contends IP offices must evolve to “remain relevant, efficient and sustainable”

An INTA think tank has outlined the ways that IP offices, in an era in which “necessity has become a driver of innovation”, need to change if they are to remain relevant and sustainable over the long term. Read more

17 Nov 2020

USPTO confirms trademark fee increases in final rule, anticipates $76 million revenue jump

The USPTO has confirmed that it is adjusting trademark and TTAB fees following publication of its final Trademark Fee Adjustment Rule, effective as of 2 January 2021. Read more

13 Nov 2020

Amazon sues influencers over fakes, renews call for social media companies to step up

Amazon has filed a lawsuit against 13 individuals and businesses for promoting and facilitating the sale of counterfeit luxury goods in its store. Read more

12 Nov 2020

“Firms wouldn’t even accept a woman’s CV”: challenging diversity in Latin American legal culture

Often, the diversity discussion is centred on the goals of firms based in North America or Western Europe. But the conversation is also growing in Central and South America. Read more

12 Nov 2020

Artificial intelligence “insufficient” to prevent counterfeits on online marketplaces, study claims

A new study has looked at how automated systems are being used to detect and prosecute IP infringement online, with the academic behind the research telling WTR that the claim that such tools can detect counterfeits “is simply marketing hype”. Read more

11 Nov 2020

Trump’s final IP strategic plan may be non-partisan enough for Biden to keep

Legal experts argue that, in terms of IP strategy, it could be a case of ‘policy business as usual’ once Biden is ensconced in the Oval Office. Read more

11 Nov 2020

The race for a covid-19 vaccine: a brand opportunity and risk for the entire pharmaceutical sector

The big news from Pfizer on its covid-19 vaccine candidate has brought optimism to many this week. In our latest opinion column we consider the brand dimensions of this breakthrough – for Pfizer and the wider pharmaceutical industry. Read more

11 Nov 2020

Parler on the rise: major brands ignore ‘free speech’ social network despite rapid growth

Research from WTR reveals nearly all usernames related to major brands are registered on the social media platform Parler– with copycat and parody accounts identified as a risk for rights holders. Read more

10 Nov 2020

Amazon and Facebook in crosshairs as USTR submissions highlight US platforms

A number of submissions to the Office of the US Trade Representative have identified US platforms for possible inclusion in the next Notorious Markets List. Read more

10 Nov 2020

The one-woman legal team behind the greenest racers on the grid: interview with Envision Virgin Racing’s general counsel

Jennifer Babington sat down with WTR to describe how her team manages to punch along with the big guns in motorsport’s greenest challenge. Read more

6 Nov 2020

“I’ll be known as the covid president”: interview with new AIPLA president Joseph Re

WTR spoke to Re about AIPLA’s priorities for the next year, how it has weathered tough financial conditions and how it continues to support its membership. Read more

5 Nov 2020

Four new states legalise recreational cannabis: what it means for brands

US election changes to cannabis and hard drug laws alter the legal landscape, but questions remain as to how they open up the trademark market. Read more

4 Nov 2020

Certification marks provide a unique opportunity to promote a green brand and the role of trademark teams, but they require commitment

For trademark experts, these activities cannot just be a box-ticking exercise. At the very least, they may help raise the profile of the team across the wider business. Read more

4 Nov 2020

Surge in counterfeit imports into Southeast Asia: crucial customs strategies for brand owners

Exports of counterfeit goods from China are increasingly heading to Southeast Asia. This guest analysis explores the strategies that rights holders should employ. Read more

2 Nov 2020

“It is time for a paradigm shift”: call for accounting rules revolution (guest op-ed)

In this op-ed, Annie Brown, senior consultant at Brand Finance, argues that it is time for better disclosure and transparency surrounding intangible assets. Read more

2 Nov 2020

Why trademark professionals should be at the forefront of sustainable brand initiatives

In our latest opinion column, we look at recent sustainability campaigns to determine why trademark counsel should play a central role in such initiatives. Read more

29 Oct 2020

What the UK’s new GI approach means for EU and US trade agreements

While the EU's silence attempts to have the UK squirming, the new GIs place the UK in a favourable position with its non-EU allies. Read more

28 Oct 2020

WHOIS, the RPM review and future gTLD rounds: takeaways from ICANN 69

In this guest analysis, experts from Winterfeldt IP Group present key takeaways from ICANN 69, including on WHOIS data access, the RPM review and future gTLD rounds. Read more

28 Oct 2020

“An outstanding response” – Chilean IP office recovery praised after second arson attack on headquarters

The Chilean National Institute of Industrial Property has suffered a second arson attack in less than a year, with national director Loreto Bresky describing it as a “hard blow” for the agency. Read more

27 Oct 2020

‘Counterfeit goods are strictly prohibited’ – Tokopedia responds to brand owner concerns

Following reports of a growing problem with fake goods on Indonesian online marketplace Tokopedia, a company spokesperson tells WTR that combating counterfeits “possess its own challenges”. Read more

27 Oct 2020

“Digitalisation is disrupting the old IP world”: Novagraaf CEO expands on NovumIP service provider plans

In January we reported that Novagraaf and PAVIS had joined forces to create a new IP service provider, NovumIP.  We sat down with Lutgarde Liezenberg, CEO of the Novagraaf Group, to find out how the organisation has adapted to an ever-changing environment. Read more

26 Oct 2020

WTR Brand Elite: exclusive data reveals computing and software companies suffered major share price drop in September

The WTR Brand Elite indices registered a two-point drop in the month ending 30 September 2020, driven largely by a significant share price drop among computing and software brands. Read more

22 Oct 2020

Intangible value of top 10 companies rebounds after covid-19 crash, with Apple leading the way

Brand Finance has released its latest Global Intangible Finance Tracker report, with Apple, Amazon and Saudi Aramco overtaking last year’s leader, Microsoft, on the list of companies boasting the highest level of intangible value. Read more

21 Oct 2020

Work-life balance likely to become less polarising but there could be a sting in the tail

Industry leaders expect work-life balance complaints in trademark teams to ease in the coming months. While seemingly positive, there are also warnings that this could be an ominous indicator of future unrest. Read more

21 Oct 2020

Tokopedia emerges as primary battlefield in war against counterfeit goods

Indonesian marketplace Tokopedia is being criticised for a lack of engagement with rights holders and inconsistent action on counterfeit goods, so brand owners are urged to push for stronger anti-counterfeiting measures. Read more

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