At the helm of WWE’s IP department reign two central figures: Lauren Dienes-Middlen and Matthew Winterroth. WTR asked them to reveal the secrets of their success.
This week, Stonewall, an LGBT+ rights charity, named Allen & Overy one of its Top Global Employers. WTR sat down with Jim Ford, chair of the firms A&Out network, to discuss the importance of LGBT+ diversity and inclusion in law firms.
There is a somewhat ironic aversion to branding in law firms among many trademark practitioners. We investigate the ways in which firms and individual lawyers can promote their practices and draw in new clients.
In an exclusive data analysis, we find the American space agency has a minimalist portfolio – a trend among federal agencies – yet maintains a strong brand identity around the world.
With the rise of autonomous driving technology, ride-hailing companies and micromobility transportation, traditional automotive manufacturers need to evolve fast. Positively, the strength and reputation of existing brands will prove key to fighting off digital start-ups.
New technology has made it easier for brands to ask the public for assistance in the fight against fakes. World Trademark Review investigates whether this method is worth pursuing or if other enforcement strategies are more effective.
With M&A activity on the rise, trademark professionals need to conduct a number of key checks. The first step, though, is to ensure that they are involved at the outset.
The Australian government is considering whether to compulsorily acquire the rights to use the Aboriginal flag on public policy grounds. The debate raises questions over whether similar moves could occur in other jurisdictions.
Registered Community designs have been enforced with varying success. However, several steps are available to maximise the scope of the protected design, making it easier to combat infringers.
Colour marks remain difficult to obtain, but brand owners can take certain steps to enhance their chances of success.
With Africa proving to be a particularly lucrative region for brands seeking licensing opportunities, we examine what rights holders need to know about trademark licences from a swathe of nations across the continent.
Amendments to China’s Trademark Law are due to take effect on 1 November 2019. The changes should aid the authorities in their bid to crack down on malicious filings and trademark hoarding.
As with all partnerships, co-branding has its positive and negative aspects. But with valuable brand goodwill at stake, preparation is key to avoiding the pitfalls.
Two US Court of Appeals opinions have created the possibility that a plaintiff could bring a passing-off action based on use of its trademark outside of the United States only – a powerful new tool for challenging infringers that are first to use the trademark in the United States.
Heralded as a breakthrough, Brazil’s accession to the Madrid Protocol is a landmark development for the international trademark system. We take a closer look at this move and the lessons that can be learnt from it.
The former communist state has developed a strong market economy, and local brands have the opportunity to exploit these conditions to gain both domestic and international traction.
WTR sits down with Daren Tang, chief executive of the IP Office of Singapore, to get the inside track on how the office is evolving to play a bigger role in the country’s business environment.
From informal initiatives to formal programmes, diversity activities can take many forms at law firm level.
A dispute involving Bud Light’s Super Bowl advertising provides important insight into the handling of preliminary injunctions.
Brand experts offer insight and practical guidance on how to ensure that enforcement efforts are not adversely affected by reduced access to data.
Recent amendments to China’s Anti-unfair Competition Law have seen legal compensation rise from Rmb3 million to Rmb5 million, which goes some way to addressing the significant cost of stopping infringement.
A case from the European Court of Justice offers invaluable guidance for what is acceptable in comparative advertising, especially when it comes to comparing the prices of goods sold in different types and sizes of outlet.
Competitive advertising strategies should prompt healthy commercial battles and bring out the best in advertising, yet some still use advertising to confuse and mislead customers. Mexico’s unfair competition legislation defends the rights of victims to dubious advertising practices.
In the fight against unfair marketing practices, businesses operating in Russia would be well advised to understand the correlation between unfair advertising and unfair competition and to take account of the relevant legal provisions so as to build up an effective enforcement strategy.