Brand YouTuber: how leading video stars are becoming more IP savvy

A WTR investigation finds that some of the world’s leading YouTube content creators are becoming increasingly more sophisticated when it comes to trademark protection.

Mercado Libre hosts first Anti-counterfeiting Day; INTA files Iceland statements; Bored Ape beer to launch – news digest

In our latest round-up, we look at Clarivate launching an AI-powered IP budgeting tool, L'Oréal creating metaverse avatar styles, and much more.

Fast-fashion houses suffer decline in brand value, while luxury and sporting brands see growth

Brand Finance’s latest report provides some insight into how big-name apparel brands are faring in the face of global inflation, economic uncertainty and environmentally conscious consumers.

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