With global trade tensions showing no signs of abating, Southeast Asia looks set to benefit as manufacturers shift strategic facilities into the region - further boosting the burgeoning tech and R&D sectors. However, this growth will place unprecedented pressures on an already uneven IP landscape and rights-owners, both international and home-grown, will need to navigate with care.

Against this background, IAM is pleased to announce the return of our combined programme: IPBC Southeast Asia, hosted by IAM, and Brand Strategy Southeast Asia, presented by World Trademark Review, to the Grand Hyatt Singapore on 27 October 2020.

Structured as a single, market-leading, one-day event, with a central registration, exhibition and networking area, the sessions will be split into two dedicated streams: IPBC Australasia – IAM’s patent/technology-led agenda focused on IP value creation – and Brand Strategy Australasia – WTR’s detailed brand management programme providing dedicated coverage of the latest issues in brand protection, management and value creation. The IPBC and Brand Strategy sessions will run concurrently, with delegates able to switch between streams to match their interests.

Building on the huge success of the event since 2016, World Trademark Review is proud to announce the return of Brand Strategy China to Shanghai on 3 December 2020. As in previous years, this will be a highly focused one-day programme delivering practical, actionable takeaways for professionals tasked with protecting the integrity and maximising the value of their brands across Greater China./technology-led agenda focused on IP value creation – and Brand Strategy Australasia – WTR’s detailed brand management programme providing dedicated coverage of the latest issues in brand protection, management and value creation. The IPBC and Brand Strategy sessions will run concurrently, with delegates able to switch between streams to match their interests.