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A recent report estimates that the $13.4 billion Indian franchising industry could grow almost fourfold by 2017. The findings suggest vast opportunities for brand owners to take a stake in the country’s booming consumer market but trademark counsel will have to be vigilant to ensure that brands are protected when entering into franchise relationships.
The ‘cronut’ a cross between a croissant and a doughnut has taken the US patisserie world by storm. The growth in popularity of the pastry has been so rapid that it has already been widely imitated, highlighting the need for a nimble approach to trademark protection early in product development.
The impact of lookalike products on brand owner innovation, revenues and product investment is one that has been debated at length in the trademark community (previous WTR coverage is available here). Detailed new research on the issue has been published, but the way forward remains unclear.
A third of US consumers would not purchase a branded product if they knew the brand belonged to a Chinese company, a recent survey has found. The findings underline the difficulty that Chinese brand owners face in penetrating the US market so what can be done from a trademark perspective to gain a foothold?
Following up on yesterday’s blog, here are our takeaways from day two at the INTA Annual Meeting.
A new website has been launched with the aim of providing information to businesses that feel they are victims of trademark bullying. Could 'trademarkbullying.org' develop into a platform for SMEs to voice their grievances and attract more attention to the issue?
A number of themes have been apparent throughout the sessions at this week’s Global Congress on Combating Counterfeiting and Piracy. Alongside the need for consumer engagement in the fight against piracy, the link growing between transnational organised crime and counterfeiting was a central discussion point. But does the current environment allow brand owners, legislators and enforcement authorities to work together effectively to fight the transnational threat?
The Jakarta Globe recently reported on the flood of foreign brands into Indonesia. As trademark owners start looking closely at this booming Southeast Asian nation, they can’t underestimate the importance of consumer outreach.
Two reports were released this week which underline the global extent of counterfeiting and its links to other criminal activities. Trademark counsel may not be surprised by the findings of the reports, but they can play a crucial role in getting the message to the wider public.
WTR is pleased to announce the shortlist for the 2013 WTR Industry Awards. While the teams span both the globe and the industries that make up today’s corporate environment, if there is one common trait that all the nominees share, it is the value they are adding to their respective organisations.
A report from the International Business Times this week highlighted the issues faced by brand owners in China as they tackle the issue of knock-offs. That combatting counterfeiters is a challenge is not news in itself. However, some companies have tried to pass the cost of counterfeiting on to their customers and have attracted heavy criticism as a result.
This week the Trademark Clearinghouse opened for business. While trademark owners consider their strategies, the list of gTLD applications subject to legal rights objections has grown with applications from such brands as Coach, Merck and Amazon under scrutiny. Elsewhere though, there was good news for Amazon as it prepares for the expanded online space.
News from India last week suggested that IKEA’s plans to open its first stores in the country could be hampered by issues surrounding its trademarks. Retailers about to enter the Indian market in light of the country’s relaxation of foreign direct investment rules should make sure their trademark rights are secure.
A number of retailers have made formal complaints to US state authorities regarding Wal-Mart’s use of price comparison in advertising during the busy pre-Christmas period. While highlighting the difference in price point with close competitors can be a highly effective marketing tool, there is much to consider from a legal perspective.
While the two most-read blogs on WTR in December focused on the expansion of the online world, the top 10 spanned the range of trademark topics from budgeting and practical anti-counterfeiting strategies to genuine use of a mark in the Community.
The most-read WTR Premium Update for December centred on positive developments for brand owners faced with trademark squatting in China.
Last week, the Indian parliament voted to approve foreign direct investment in multi-brand retail in the country, almost one year on since the limit on FDI in single-brand retail was removed. This potentially opens up major opportunities for leading retail chains such as Tesco, Wal-Mart and Carrefour but stringent limitations and a mixed political reaction to the changes may result in a cautious approach from brand owners.
Budget squeezes remain a fact of life for many anti-counterfeiting professionals, a situation that is unlikely to change overnight. This week, at an INTA conference, brand protection counsel outlined how their companies approach budgeting for anti-counterfeiting activities.
New research suggests that consumers searching the internet for genuine products at bargain prices are just as likely to end up buying counterfeits as those which intentionally seek out fakes.
Following in the footsteps of Facebook and Google+, Amazon is set to rollout its own ‘brand pages’ service. The Amazon Pages initiative will expand the company’s online retailing focus by providing a third-party platform for brand owners to market their own products and might also explain some of the company’s applications to run new gTLDs. WTR examines the key issues that trademark counsel should consider.
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