Blog results - found 136
Law firm hacks, YouTube takedowns and the rise of the Google brand: our top trademark stories of 2017 so far (Blog)
As we reach the halfway point of 2017, we reveal the most-read blogs and Premium Updates on World Trademark Review so far this year with online spats, trademark solicitation scams, INTA grand finale overcrowding and cyber-attacks on law firms all featured in the top 20.
INTA study reveals cost of new gTLDs to brand owners as ICANN community wrestles with RPM review (Blog)
At this week’s ICANN meeting in South Africa, the impact and effectiveness of new gTLD rights protection mechanisms has taken centre stage, with one participant voicing concerns that some trademark owners are over-reaching in sunrise applications. The flipside, of course, is that many see the need to implement proactive defensive registrations across a range of strings. Now, a new study from INTA reveals that member registrations in new TLDs have been “overwhelmingly made for defensive purposes”.
Pharmacy chain Boots has become the latest company to signal an intention to terminate a registry agreement, this time for the ‘.boots’ top-level domain (TLD). While a negative development for the new generic TLD programme, it should not be viewed as an indicator that ‘.brands’ are losing their lustre on the contrary, the rollout of branded spaces shows no sign of slowing.
“We are the online leader in anti-counterfeiting”: Alibaba’s Jack Ma talks tough as company seeks to woo US SMEs (Blog)
This week Alibaba is hosting a two-day conference designed to highlight to a range of US-based small and medium-sized enterprises the lucrative business opportunities available in China (and how the e-commerce giant can help them tap into the market). In an on-stage interview, executive chairman Jack Ma took the opportunity to talk up the company’s anti-counterfeiting activities. By making brand protection a central part of its pitch to new customers, the responsibility to provide a truly trusted environment is increasing.
Fighting the robots: could brand backlash provide an opportunity for counsel battling online infringement? (Blog)
Research from the Chief Marketing Officer Council has found that almost half of consumers would rethink purchasing from brands that place adverts alongside offensive or objectionable content. While the report did not explore the effect of advertising on IP infringing sites, it does provide an opportunity to engage in discussions around the use of programmatic advertising technologies.
Over 90% of brand owners report encountering misuse online but the reality is likely even worse (Blog)
New research from Hogan Lovells has revealed that 94% of in-house counsel have encountered misuse of their company’s trademarks online, with North American brands the hardest hit. Those from the Asia-Pacific region appear least affected by online infringement. However, it appears that this is because they are less likely to look for it, meaning that the true level of infringement is likely even higher.
MarkMonitor severs relationship with ‘.feedback’ TLD, calls for ICANN to review policies enabling “retaliatory conduct” (Blog)
MarkMonitor has confirmed the termination of all accreditation agreements for the ‘.feedback’ top-level domain, following fallout from a public interest commitment dispute resolution procedure complaint filed by the company and a coalition of brands. The director of domain management at MarkMonitor has further called on ICANN to review how policies permit registry operators to engage in retaliatory conduct against those who raise legitimate compliance complaints.
‘.feedback’ fires salvo over PICDRP complaint; threatens to “de-accredit” MarkMonitor as a registrar (Blog)
Three weeks after being found in breach of its ICANN compliance obligations as a result of a public interest commitment dispute resolution procedure (PICDRP) complaint, Jay Westerdal, CEO of ‘.feedback’, has fired back at MarkMonitor, one of the parties to the PICDRP. In a letter obtained by World Trademark Review, he alleges that the PICDRP disclosed confidential information and gives MarkMonitor 30 days to cure that breach or face being de-accredited as a registrar for the string.
‘.feedback’ hit with breach notification after brand complaints; ICANN urged to take stronger stance (updated) (Blog)
ICANN has informed the operator of the ‘.feedback’ TLD that it is in breach of its registry agreement, the first instance a registry has been found in breach of its ICANN compliance obligations as a result of a public interest commitment dispute resolution procedure (PICDRP) complaint. However, while characterising the move as “positive”, one of the parties to the complaint has criticised the scope of the panel’s review and hit out at ICANN for not taking stronger action.
Uniform Domain Name Dispute Resolution Policy (UDRP) case filings at WIPO have busted through the 3,000 barrier for the first time, with Philip Morris, AB Electrolux, Hugo Boss, Lego and Michelin revealed as the top complainants.
A letter, co-signed by 21 law professors and practitioners, has slammed the “expansive protections recently demanded by trademark owners”, which they argue “are inconsistent with basic propositions of trademark law”. In response, leading commentators have hit back at the “misleading and inaccurate” arguments made in the letter.
Third-party advertisers bidding on trademark terms in online search results spiked by 21% across the fourth quarter of 2016, with leading brands estimated to have lost 46 million clicks across the three-month period. For key brands in the clothing and apparel sector this has been translated into approximately $300,000 in lost revenue.
Corporate and law firm professionals are being invited to participate in the ninth annual Global Trademark Benchmarking Survey, which measures the pulse of the industry, tracks industry trends and identifies how trademark practice is evolving to counter new threats and exploit new opportunities. Participation in the survey is free of charge and designed to give counsel both in-house and in private practice the opportunity to have their say on the state of the industry.
In the largest URS decision to date, the National Arbitration Forum has suspended 474 domains using marks owned by Ashley Furniture Industries. The decision comes at a time when the URS, alongside other rights protection mechanisms, is under review, with brand owners being urged to act now to shape the online enforcement environment of tomorrow.
Intel Security’s McAfee Labs 2017 Threats Predictions Report focuses on the cybersecurity challenges facing all organisations and is important reading for those in the IT sector. However, while not written for a trademark counsel audience, it highlights a number of issues that both mark owners and the law firms that work with them need to be alive to not least attacks that directly erode brand trust.
Brand owners are losing the battle against typosquatters; study highlights tactics that could be effective (Blog)
New research has found that typosquatters are becoming increasingly adept at securing the most valuable brand-related domains, with the authors suggesting that many brands “do not know which domains they should target for reclaim”.
Next week Alibaba is to place virtual reality (VR) technology at the centre of its Singles Day sales drive, the latest in a series of high-profile uses of the technology in China. With the country’s VR industry predicted to be worth Rmb55 billion ($8.14 billion) by 2020, it makes the market one to monitor for counsel concerned over how brands may be used (for good and bad) in the virtual environment.
With IP-focused cyber-attacks on the rise, incident response plans are critical: free webinar announced (Blog)
New research suggests that IP cyber theft incidents are expected to rise over the next 12 months. Reflecting the need for law firm practitioners to implement cyber breach plans, and for in-house trademark counsel to evaluate and require the response planning of partners, we are pleased to announce a one-hour webinar designed to provide critical knowledge and guidance on this increasingly important issue.
Brands unleash scathing review of ‘.feedback’ top-level domain; seek investigation against registry (updated) (Blog)
A collective of brands filed a public interest commitment dispute resolution procedure (PICDRP) complaint with ICANN this week, seeking a review into an allegedly “escalating pattern of discriminatory, fraudulent and deceptive registry misconduct” by the operators of the ‘.feedback’ gTLD. The move marks an escalation of the long-standing tensions between trademark owners and the registry.
New research reveals that, after a decline across the previous two quarters, in Q3 2016 the number of third-party advertisers bidding on trademark terms on Google jumped 32%. Across the search engine landscape, such bidding resulted in 2.5 billion impressions and 38 million clicks being lost by brands.
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