Blog results - found 50
‘Michaeled’ bags, ‘Okly’ sunglasses; how counterfeiters are using "brand codewords" to get around marketplace filters (Blog)
Sellers of counterfeits and imitation products on various online marketplaces are adopting brand-based keywords to avoid being caught by search filters implemented to identify and remove listings for fake goods. While the use of keywords is an extra hurdle that brand owners must overcome when enforcing against counterfeits, it also demonstrates the extra effort that sellers must now go to due to additional rights protection mechanisms being implemented by e-commerce platforms.
Trump Administration's first Special 301 Report slams Canada and Mexico for inadequate border enforcement against counterfeits (Blog)
The Office of the US Trade Representative (USTR) has published the 2017 Special 301 Report, the first released under the Trump administration. While Pakistan and Spain are complimented for “positive momentum” behind their IP regimes, the report knocks a number of jurisdictions including neighbours Canada and Mexico for what it deems to be ineffective border enforcement against fakes.
In an exclusive interview with World Trademark Review, the CEO of the International Trademark Association (INTA) speaks about its increased activity in the anti-counterfeiting arena, and expands on current and future activities in this regard. He also notes that partnerships are being sought with other IP and non-IP organisations, but only when there is “mutual respect” between the parties.
Rise of the Instagram counterfeit educators: Yeezy Busta on exposing celebrities for wearing fakes and why brands should hook up with influencers (Blog)
A new generation of anti-counterfeiting advocates are spreading the word about fake goods on social media, often gaining hundreds of thousands of followers in the process. One of the most respected in this fledgling scene, Yeezy Busta, has spoken to World Trademark Review about the support he’s received from adidas and the need for high-profile brands to work with influencers to “make wearing fakes socially unacceptable”.
Amazon announces expanded anti-counterfeiting programme, but claims arise of fakes being part of Amazon Marketplace's own inventory (Blog)
E-commerce giant Amazon has confirmed that it is expanding its anti-counterfeiting programme to allow rights holders to register their logos and intellectual property to expedite the removal of counterfeit listings. The move follows criticism over a perceived increase in fakes sold by third parties on the Amazon platform in the last 12 months. However, recent claims have emerged that Amazon itself has counterfeit products as part of its own inventory.
Exclusive survey reveals IACC member sentiment: broadly positive but concerns linger over transparency (Blog)
An exclusive survey, conducted in the past fortnight by World Trademark Review, has revealed that members of the International Anticounterfeiting Coalition have a mostly positive opinion about the organisation and its trajectory. But while its programmes were rated highly by survey respondents especially in regards to training and lobbying efforts concern was expressed around the organisation’s leadership and a perceived lack of transparency.
Alibaba-backed Indian marketplace Paytm Mall lacks dedicated IP infringement reporting mechanism; brand owners urged to push for change (Blog)
A new marketplace platform, Paytm Mall, launched in India last month and has lofty expansion plans as it bids to become a major player in the Indian consumer shopping space. However, the marketplace which has been financially backed by Alibaba Group to the tune of around $170 million appears to have a number of IP infringing listings and currently no dedicated mechanism in place to report them.
Leading e-sports players must take trademark protection seriously or risk losing ownership of their gamertags (Blog)
The e-sports industry is growing at a rapid pace and its most successful professional teams are starting to form effective brand protection strategies. However, two IP lawyers in the space warn that many individual players are ignoring the risks posed by the failure to protect their gamertags.
Alibaba calls out persistent IP abusers receives criticism for "blaming the victims" (updated) (Blog)
Alibaba Group has taken a hard line against users that file false or misleading IP infringement complaints, claiming that 24% of all complaints it receives are deemed “malicious” and “a drain on the group’s efforts to stamp out counterfeits”. Highlighting its strong stance on the matter, it confirmed it had barred one company from lodging complaints due to repeated misuses of its complaints platform. However, one commentator claims that the problem is of the ecommerce giant’s own making.
Consumers know counterfeits are unethical but enjoy “thrill of the hunt” when shopping for fakes, study finds (Blog)
A psychological study into the thought process of Chinese consumers who purchase counterfeit goods has revealed some startling motivations which dictate counterfeit consumption. An author of the study has told World Trademark Review the revelations should call into question the effectiveness of anti-counterfeiting awareness campaigns which focus on moral arguments against buying fakes.
eBay expands on plans for “network of professional authenticators” in fight against counterfeiters (Blog)
Online marketplace giant eBay will launch an authentication program entitled eBay Authenticate later in the year in an effort to “boost consumer confidence when purchasing high-end merchandise”. Talking to World Trademark Review, an eBay spokesperson confirmed the company will be “working closely with brands” on the initiative. One commentator, however, fears that the move will do little to quell the availability of fakes.
Swarovski praises Alibaba Group suing counterfeiters; JD.com takes swipe at rival’s “lax IP enforcement” (Blog)
Following a raft of coverage on Alibaba Group’s unprecedented decision to sue two vendors that sold fake watches on its Taobao marketplace platform, Swarovski has released a statement praising the move. The online giant has pledged more such actions but the response hasn’t all been positive, with e-commerce rival JD.com telling World Trademark Review that counterfeiters will continue to “flock” to Alibaba platforms and accusing it of “lax IP enforcement”.
Taobao returns to USTR's Notorious Markets list; Alibaba CEO speaks of "disappointing moment for all of us" (Blog)
After a four year absence, an Alibaba Group platform has re-appeared on the annual Special 301 Out-of-Cycle Review of Notorious Markets list and its CEO subsequently sent a strongly-worded email to staff, seen by World Trademark Review, urging stakeholders to continue undeterred in the “all-out war against counterfeits”.
Trademark implications of Brexit, Trump and Samsung Note 7 crisis feature in our most-read list of 2016 (Blog)
As 2016 draws to a close, it’s time to take a look back at the blogs which received the most reads in the past 12 months. Our list includes the brand value hit of Samsung’s Note 7 crisis, Alibaba’s spat with Chinese ecommerce rival JD.com and trademark applications attempting to commercialise the Panama Papers, Brexit and the once-popular ‘meme’ Be Like Bill.
Brand owners and shipping firms sign “historic declaration” to fight counterfeits; reaction suggests this is just the start (Blog)
Representatives from a number of global shipping companies, logistics firms, anti-counterfeiting organisations and multinational brand owners signed a declaration of intent last week aimed at preventing the maritime transportation of counterfeit goods. While described as “historic” by those involved, commentators say success will require a line-up of projects to curb the billions of dollars of counterfeit goods being shipped around the world.
EU customs seizures skyrocketed in 2015; concerns raised that counterfeit issue being ‘massively underestimated’ (Blog)
The European Commission’s latest annual report into EU customs enforcement has found that the level of suspected counterfeit articles detained by authorities rose by 15% year-on-year, with the number of applications for action up by a startling 59% across the same time period. While the estimated value of the detailed articles totals nearly 650 million, one expert claims the report could be massively underestimating the scope of the problem.
Dot Trademark Registry ups brand protection credentials; lines up discussions with Chinese online platforms (Blog)
A new generic top-level domain for the Chinese word for ‘trademark’, ‘.商标’, has attracted over 7,000 brand-related registrations since it launched last year. In a bid to bolster its primary selling point of being a trusted online space in China, the registry’s general manager has confirmed to World Trademark Review that it is lining up discussions with major online platforms to encourage brand promotion of the domain in a bid to help Chinese consumers find authentic goods and services.
An investigation by World Trademark Review has uncovered new tactics being implemented by counterfeit sellers in response to more stringent anti-counterfeiting policies on online marketplaces. It is another reminder of the daunting task faced by both brand owners and online marketplaces in the battle to stop fakes and the ever-evolving methods being used by those who sell counterfeit goods.
“Help us help you”: international trade groups lay out anti-counterfeiting demands to Alibaba (Blog)
A coalition of international brand and trade groups has sent a letter to senior figures at Alibaba Group highlighting continued concerns around the implementation of effective anti-counterfeiting measures on its platforms. While the letter includes scathing criticisms of some of the currently available tools decrying the processing of non-good faith notices as “woeful” it offers a number of practical recommendations on how the online giant could improve.
ECJ intermediary decision is a victory for brand owner collaboration; REACT reveals more to come (Blog)
Last week, the European Court of Justice confirmed that operators of physical marketplaces could be held liable for the sale of counterfeit and other illicit goods by market traders. While deemed a significant win for IP owners, the decision also demonstrates the effectiveness of joint-party legal actions with experts telling World Trademark Review that they strongly encourage more precedent-setting collaborations.
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