Blog results - found 3
JD.com becomes first Chinese marketplace to join AAFA; promises "cooperation with international fashion brands"
One of the largest online marketplaces in China, JD.com, has signed up to the American Apparel & Footwear Association with a pledge to partner with international fashion brands “on issues surrounding IP protection”. While it celebrates being the first Chinese e-commerce company to become a certified member of the association, some may see parallels between this move and Alibaba’s brief membership of the International Anti-counterfeiting Coalition which, nearly a year ago to the day, resulted in considerable kickback from members.
As Amazon faces a growing chorus of voices demanding that it does more to address its problem with fake goods, there are rumours that the company is working on a new anti-counterfeiting strategy.
Amazon takes unprecedented action against alleged counterfeiters, but will it appease concerned IP owners?
For the first time in its history, Amazon has sued parties suspected of using its online platform to sell counterfeit goods. The litigation, filed last week, represents a positive step for the e-commerce company, which has often been accused of inaction when it comes to tackling counterfeits on its website. But trademark owners are likely to want to see a lot more from Amazon for their concerns to be significantly allayed.
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