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New anti-counterfeiting best practice for landlords issued; doubts over willingness to cooperate with brand owners
A new paper from the International Chamber of Commerce’s Business Action to Stop Counterfeiting and Piracy addresses a number of challenges that landlords face in stemming the flow of counterfeit products. It also encourages increased cooperation between landlords and brand owners. However, market experts have expressed scepticism over the prospect of landlords becoming proactive partners in the fight against fakes.
A bill in Nigeria has proposed a series of amendments to the country’s counterfeiting legislation, including life sentences for those convicted of selling certain types of counterfeit products. World Trademark Review spoke with market experts to gauge their reaction to the proposal, and found a mostly positive response.
Brand owners wishing to protect their trademark rights in Argentina should prepare for increased costs, as the country’s IP office recently implemented a two-stage set of fee rises. The changes, which will be fully implemented from October 1, see some filing fees rise by over 50%.
A new report has revealed that few consumers have had personal experience with counterfeit food goods, as three-quarters admitted that they would not be able to identify such fake products. The problem is so bad that the head of the National Food Crime Unit told us that “there is little” consumers can do to protect themselves from fake food and drink products.
A deep dive into trademark data in Brazil suggests that despite emerging from recession, there has been little to no growth in trademark filings in the country. Meanwhile, Paraguay remains the top choice for domestic applicants and the number of applications for service marks continues to climb.
A data-driven examination of the banking sector reveals that Chinese bank brands are overtaking their US rivals, while customer focus, big data and multichannel delivery remain key trends.
In the first of a new regular magazine section focused on data-led trends we look at Mexico and how brands fare in the country, examining key filing statistics, top industries and the performance of the Mexican Trademark Office to determine areas of opportunity and risk
With a fast-improving IP office and flourishing brands, Italy’s outlook is bright: exclusive data analysis
This week’s World Trademark Review country data report focuses on the branding landscape of Italy. We explore key filing data and the performance of the leading Italian brands, revealing that their total value has increased at a quicker rate than that of the top global players.
The formation of a new brand safety network that will enable agencies to share information when brands appear next to objectional content has been unveiled by 4A’s. However, a commentator we spoke to had doubts about the impact these efforts will have.
Trademark activity dwindles as values rise in the engineering and construction industry: exclusive data analysis
In this week’s industry data report, World Trademark Review analyses the engineering and construction sector. We examine key trademark-related data and explore the positions of the leading brands in this space to find that General Electric’s dominance continues to wane while Chinese brands remain in the ascendant.
An exclusive guest analysis on the implications of last month’s announcement that China’s patent and trademark offices will merge. Two experts from Chang Tsi & Partners claim the move should be seen by trademark practitioners as a positive, with increased remedies and enhancements to IP enforcement and the prospect of more reliable rights in China.
In our country data report this week, we explore the vivacious Chinese branding market, which has enjoyed record-breaking trademark application numbers and a surge across the board in the brand values of its market players. We also explore the dramatic changes occurring on the legal and administrative fronts that are affecting brand owners.
In our latest industry data report, we take a deep dive into the trademark landscape of the automotive sector. While Germany remains the home of the most valuable brands, Chinese companies are catching up, and trademarks related to autonomous vehicles are rocketing.
Argentina’s emergency trademark law amendments and reassuring filing figures; exclusive data analysis
In our latest data report, World Trademark Review examines Argentina's IP profile, exploring the potential impact of the new emergency decree on trademark law, while providing a thorough breakdown on filings at the Argentine register and delving into the performance of the trademark office.
In shock move, China reveals patent and trademark offices are to consolidate: what it means for brand owners
As part of a huge government-wide shuffle announced this week, China’s patent and trademark offices in addition to a number of other agencies are to be combined and housed under one roof. While a significant change in terms of oversight of the country’s IP landscape, according to one market expert it is unlikely that this will affect either office's functions going forward.
In this week’s industry data report, World Trademark Review takes a close look at the oil and gas sector through a trademark lens. In addition to providing an overview of key industry trends in this field, we reveal the significant fluctuation of the leading brands’ values, the top filing classes and the rise of Chinese brands.
In this week’s country data report, we analyse the small but mighty trademark profile of Singapore. As well as exploring its nation brand strength, we identify its most important trademark-intensive industries and reveal who the leading brand owners are both in value and portfolio size.
US government report finds staggering ratio of fakes on major e-commerce sites: calls for agencies to step up
A new report published by the US Government Accountability Office (GAO) has found that US agencies could be doing significantly more to tackle the growing threat of counterfeit goods. In doing so, the GAO revealed the staggering ratio between authentic and fake goods on e-commerce sites.
In this week’s country data report, World Trademark Review inspects the trademark landscape in France. We delve into the country’s filing trends and analyse how its leading brands have performed in recent years.
Brands risk “destructive” reputational damage from lack of transparency about influencer marketing, study warns
A new study has revealed that the majority of UK consumers have a very poor understanding of the regulations surrounding influencer marketing, with brands failing to capitalise on the public’s desire to remain informed. However, the report also warns that failure to do so could have a destructive impact on brand reputation.
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