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Frustration over the sale of counterfeits on digital marketplaces has reached a peak in recent months. We asked some of the world’s biggest brand owners what gold-standard protection mechanisms might improve the situation and examined how realistic their suggestions are
In an age of tightened client purse strings and rapidly developing technology, the IP legal landscape is on the brink of an innovation revolution. While traditional business and pricing structures still prevail, many new models are shaking up the market and some of them could represent the future of the industry
The Darknet is growing at a phenomenal pace. World Trademark Review dives into the murky depths to investigate the risks for brand owners.
Trademark professionals and IP association representatives from around the world highlight some of the most significant issues of 2015 and what to watch out for in 2016
As a new year begins, World Trademark Review looks ahead at some of the key changes and trends that could present both risks and opportunities to our industry
Drafting a letter demanding that an infringer cease its illegal activities is a standard task for many trademark practitioners. But each one needs to be carefully structured in order to achieve its objective done well, a good cease and desist can actually lead to significant goodwill
As IP offices across the world adapt and improve the services they offer, World Trademark Review identifies those leading the way with non-core tools and services and those falling behind
As law firms adapt to more sophisticated client demands and restructure their pricing options, many corporate trademark departments are being radically reorganised in a bid to control costs and bring more work home but will the gamble pay off?
Since our investigation three years ago, the dark web has continued to grow rapidly. World Trademark Review returns to this hidden part of the Internet and discovers a place of turmoil and uncertainty which poses a greater danger to brands than ever before
On October 20 2016 World Trademark Review hosted its second annual Managing the Trademark Asset Lifecycle event in the heart of Wall Street, New York City. The event was often boisterous, with speakers and attendees alike frequently at odds on the most effective ways to capitalise on trademark assets
In a year dominated by divisive political events, brands often featured in fast-moving campaigns and election cycles whether intentionally or otherwise. Careful risk management and a clear communications strategy are crucial to survive the political circus unscathed
While trademark applications at the US Patent and Trademark Office continue to rise, a new administration and the unexpected resignation of Director Michelle Lee have raised questions as to how its future looks
For over 18 months, World Trademark Review has been covering the rampant trademark activity of multi-millionaire entrepreneur Michael Gleissner. We take a look at the story so far and why it matters to rights holders.
With a 10% rise in trademark applications mostly spurred by Chinese filings flooding the USPTO in 2017, questions have been raised about whether the office can cope with this influx both now and in the future.
This year’s Global Trademark Benchmarking Survey reveals that despite increasing levels of trademark work, pessimism is growing about the future of private practice, with budget-conscious clients demanding more from attorneys.
This year’s Global Trademark Benchmarking Survey reveals that in-house trademark counsel are increasingly looking for outside support thanks to a rise in flexible pricing and higher standards of work.
In the conclusion of our four-part series, World Trademark Review reveals the full IP Office Innovation Ranking and analyse the key findings from this year's project.
Spreading the message the IP offices taking significant strides to engage with the public about trademarks
We take a deep dive into how registries are spreading the trademark message to a wider audience
Online trailblazers the IP offices breaking new ground in digital services, and those falling behind
As national IP registries are encouraged to become "innovation agencies" by offering more non-core tools and services, we look at how offices compare when it comes to digital metrics
As national IP registries are encouraged to become innovation agencies and to offer non-core tools and services, we once again identify those leading the way and the offices trailing behind
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