Blog results - found 593
Digital language databases more effective than dictionaries or media usage to defend against genericide: study
A recent study has analysed the three most common forms of evidence used in genericism cases and found that corpus linguistics (ie, the use of a digital language databases) could prove to be “more beneficial” for rights holders looking to protect their brand from the threat of genericide. However, the author urges cautions over its use, saying that courts should reconsider the use of linguistic data altogether and reclaim the primary significance test in genericism cases.
WIPO considers Azerbaijan office, Caribbean nations urged to monetise intellectual property and India ponders packaging law change: news round-up
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In this edition, we look at how the Indian government is considering a change to packaging laws following pressure from European brands, the World Intellectual Property Office mulling over a new office in Azerbaijan and much more.
In the first of a new series of country data reports from World Trademark Review, we identify the key trademark trends in the Korean market, consider where filing business is emanating from and highlight the performance of leading domestic brands.
IP attorney rock stars, NFL partners with London Police and French protesters see orange over plain packaging: news round-up
Every Tuesday and Friday World Trademark Review presents a round up of news, developments and insights from across the trademark sphere. In this edition, we look at the fourth country to bring into force plain packaging on tobacco products, a trademark technology start-up’s 3 million in new funding, the Ugandan government’s recent counterfeit crackdown and an unusual protest against plain packaging in France.
The Gleissner Files: investigation reveals massive scope of entrepreneur’s global trademark and domain portfolio
The vast domain name and trademark portfolio of entrepreneur and film producer Michael Gleissner can be revealed following an extensive investigation by World Trademark Review. The operation spans at least 36 countries with an estimated cost of close to $750,000 for trademark filings alone. Due to the breadth of this ongoing activity, and with high-profile brands such as BMW, Western Digital and even US President Donald Trump currently challenging some of his marks, every rights holder should take notice.
A number of changes are on their way for your World Trademark Review platform. The first enhancement will come next month, when we provide subscribers with an even more detailed analysis and insight of developments across the world affecting trademark owners and their advisers, as well as an exclusive first look at the WTR 1000 2018 rankings.
Familiarity equals value: study suggests overwhelming majority of consumers dislike brand name changes
New research from marketplace platform Onbuy.com has revealed that a high proportion of consumers think negatively about rebrands that involve a name change, with one-quarter even claiming that they would be less likely to buy from a brand that has recently changed its name. The figures are another reminder of the risks involved with a rebrand, as well as how important strong brands are to the average consumer.
MLB’s top TTAB user, Thai IP Office gets an upgrade and Russia to introduce “Made in Prison” label: news round-up
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In this edition, we look at how India may remove the controversial Goods and Services Tax exemption for unbranded food products, how the Chicago Cubs are tackling an increase in counterfeiting following on-field success and the Japanese government’s partnership with the African Regional Intellectual Property Organisation.
UKIP “ripping off” Premier League logo, Greece warns of fake GIs, US brands in the age of Trump: news round-up
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In this edition, we look at the latest brand value ranking table, research into US brands in the Trump era, a darknet seller arrested on his way to a beard competition and the death of a notorious cybersquatter and “news satirist”.
In a new survey, almost one-half of senior marketing respondents reported that reputational problems have resulted from advertisements being placed alongside offensive or objectionable content. Crucially, one-fifth cited "trademark infringement or content piracy" as a primary concern when safeguarding brands online, opening the door to increased collaboration with their trademark colleagues.
World Trademark Review is pleased to announce that it will be hosting Brand Strategy China 2017 in Shanghai on December 7. This is a high-level knowledge-sharing event for professionals tasked with protecting the integrity and maximising the value of their brands in the region.
New anti-counterfeiting best practice for landlords issued; doubts over willingness to cooperate with brand owners
A new paper from the International Chamber of Commerce’s Business Action to Stop Counterfeiting and Piracy addresses a number of challenges that landlords face in stemming the flow of counterfeit products. It also encourages increased cooperation between landlords and brand owners. However, market experts have expressed scepticism over the prospect of landlords becoming proactive partners in the fight against fakes.
Velcro’s anti-genericide song is big, bold and brash but critics question whether it will actually be effective
The legal team at Velcro Companies will be patting itself on the back today as its marketing campaign to educate the public about the proper use of its trademark went viral overnight. Response to the song has been mixed, with some commentators sceptical that it will actually lead to a change in behaviour. Nonetheless, it has raised awareness of an issue that Velcro has been grappling with for a number of years.
In today’s news round-up, we look at the ongoing trademark dispute between two comic conventions, how Jaguar Land Rover is seeking to protect a discontinued vehicle design, the latest in Amazon’s bid for the ‘.Amazon’ generic top-level domain and the lessons that can be gleaned from US President Donald Trump’s trademark activity in China.
This week, Alibaba’s Anti-counterfeiting Alliance (AACA) announced the creation of a brand advisory board to facilitate greater collaboration between the e-commerce giant and AACA members on the protection of IP rights. One brand protection leader for a major international company has welcomed the development, but hopes that “truly new” approaches to anti-counterfeiting are the result, rather than extensions, of existing programmes.
Netlix and Escobar family’s trademark tussle, registration fall in new gTLDs and intellectual property in Westeros: news round-up
In today’s news round-up, we look at the trademark dispute between the Escobar family and Netflix, a lawsuit between two Fish IP firms, Gene Simmons’ pledge to trademark oxygen and the significant proportion of new generic top-level domains that have seen a drop in registrations in the past 12 months.
World Trademark Review is now inviting nominations for its extensive annual research project, designed to identify the world’s leading corporate trademark counsel and teams. Nominate now to ensure that the important work undertaken by in-house professionals across the globe receives the recognition it deserves.
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In the latest edition, we look at the Office of the US Trade Representative reviewing Thailand’s IP status, Canada's advance towards introducing plain packaging, a luxurious approach to generic top-level domain pricing and a scramble for the Amiga trademark.
Lady Gaga sues Radio Gaga, Olympic legend to speak at IP event, UrWork hits out at WeWork: news round-up
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In the latest edition, we look at trademarks filed in the wake of Hurricane Harvey, a three-time Olympic gold medallist speaking at an IP event and Lady Gaga stoking online anger with a Radio Gaga lawsuit.
A new report has revealed that few consumers have had personal experience with counterfeit food goods, as three-quarters admitted that they would not be able to identify such fake products. The problem is so bad that the head of the National Food Crime Unit told us that “there is little” consumers can do to protect themselves from fake food and drink products.
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