Blog results - found 371
Valuing the monarchy, a counterfeiting crackdown and avoiding brand backlashes: news round-up (Blog)
In our latest news round-up we report on a new collaboration that aims to leave counterfeiters with “nowhere to hide”, examine Brand Finance’s research into the brand value of the British monarchy, assess the USTR’s IP priorities in the NAFTA negotiations and look at the communication challenge facing brands when partisan tensions are at an all-time high. Coverage this time from Trevor Little (TL), Adam Houldsworth (AH) and Timothy Au (TA).
World Trademark Review is pleased to unveil the speaking faculty for the second annual Brand Strategy China event, taking place in Shanghai on December 7. Amongst the confirmed speakers on our high level roster are senior industry leaders from adidas, Chanel, Honeywell, NBC Universal, New Balance and Whirlpool Corporation.
This week’s World Trademark Review country data report focuses on the bustling trademark landscape in Germany. We reveal the European powerhouse’s leading sectors, present essential filing data and explain how the country’s robust brands have continued to surge in value.
Boycotts, backlashes and Russian bots: Keurig crisis highlights challenge for brands in politically partisan times (Blog)
It has been a particularly tumultuous week for coffee maker Keurig, with the hashtag BoycottKeurig trending on social media following the company’s public declaration that it was pulling advertising linked to a right-wing news pundit. As one expert tells us, the week’s events highlight the challenge that brands face at a time when partisan tensions are at an all-time high.
USPTO unveils pilot programme, Nike logo implicated in Paradise Papers leak and EUIPO grants BREXIT trademark: news round-up (Blog)
In the latest news round-up, we look at a new pilot programme launched by the US Patent and Trademark Office, the IP attorney seeking to be Virginia’s next governor, the launch of the world’s first automated trademark assistant and how Nike’s ‘swoosh’ logo has been implicated in this week’s Paradise Papers leak.
Russia’s trademark landscape buoyant despite economic and political woes: exclusive data analysis (Blog)
In this week’s country data report we turn our attention to Russia, analysing the country’s most important industries, key filing statistics and how its brands have fared against the backdrop of a troubled economy and increasingly tense political climate.
Tobacco industry’s revolution thriving brands, new products and shifting markets: exclusive data analysis (Blog)
In this week’s World Trademark Review industry report, we shine a light on trends in the tobacco sector, reviewing the performance of the top brands in the field and analysing the broader trademark landscape in which they operate. We also reveal how brands are adapting their filing strategies in the face of political and societal challenges, such as the rise in vaping and the spread of plain packaging.
KIPO calls out Chinese plagiarism, USPTO rule making, reality show trademark protection and pugs in Prada: news round-up (Blog)
In our final news round-up of the week, we look at the IP fallout from Kid Rock’s latest tour announcement, how the Korean Intellectual Property Office is speaking out on behalf of infringed domestic brands, the status of trademarks in space and the US Patent and Trademark Office’s planned abolition of interference proceedings.
Mexico shows robust filing figures, as services overtake goods for first time: exclusive data analysis (Blog)
In World Trademark Review’s latest country data report, we take a look at Mexico and how brands fare in the country. We will be examining key filing statistics, the top industries and the performance of the Mexican trademark office to determine areas of opportunity and risk.
As remarkable growth of sports industry continues, exclusive data analysis reveals the key trademark trends (Blog)
From today, World Trademark Review will be producing a new series of industry-specific data reports. We will be looking at a select industry’s performance in recent years and its outlook for the future, consider key areas of concern and opportunities, and provide insight into the trademark and brand-related activities of the leading companies in the field. We start with a deep dive into sports and sporting goods.
This week the Wall Street Journal reported that luxury brands are demanding a firmer commitment from Amazon to police counterfeits on the platform, with talks between the e-commerce giant and Swatch breaking down over Amazon's unwillingness to do more. While the call for increased brand protection mechanisms is persistent, for some luxury brands the decision not to utilise the platform is a wider strategic one, rather than specifically tied to anti-counterfeiting programmes.
New anti-counterfeiting best practice for landlords issued; doubts over willingness to cooperate with brand owners (Blog)
A new paper from the International Chamber of Commerce’s Business Action to Stop Counterfeiting and Piracy addresses a number of challenges that landlords face in stemming the flow of counterfeit products. It also encourages increased cooperation between landlords and brand owners. However, market experts have expressed scepticism over the prospect of landlords becoming proactive partners in the fight against fakes.
Velcro’s anti-genericide song is big, bold and brash but critics question whether it will actually be effective (Blog)
The legal team at Velcro Companies will be patting itself on the back today as its marketing campaign to educate the public about the proper use of its trademark went viral overnight. Response to the song has been mixed, with some commentators sceptical that it will actually lead to a change in behaviour. Nonetheless, it has raised awareness of an issue that Velcro has been grappling with for a number of years.
In today’s news round-up, we look at the ongoing trademark dispute between two comic conventions, how Jaguar Land Rover is seeking to protect a discontinued vehicle design, the latest in Amazon’s bid for the ‘.Amazon’ generic top-level domain and the lessons that can be gleaned from US President Donald Trump’s trademark activity in China.
“Super classy” Netflix cease-and-desist letter shows how to boost goodwill while tackling infringement (Blog)
A cease-and-desist letter sent by Netflix to a bar that was using its trademark without permission has drawn effusive praise from online media outlets. The streaming service adopted a good-humoured approach and, in doing so, has shown how large brands can avoid accusations of trademark bullying when enforcing their rights.
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In the latest edition, we look at the Office of the US Trade Representative reviewing Thailand’s IP status, Canada's advance towards introducing plain packaging, a luxurious approach to generic top-level domain pricing and a scramble for the Amiga trademark.
Lady Gaga sues Radio Gaga, Olympic legend to speak at IP event, UrWork hits out at WeWork: news round-up (Blog)
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In the latest edition, we look at trademarks filed in the wake of Hurricane Harvey, a three-time Olympic gold medallist speaking at an IP event and Lady Gaga stoking online anger with a Radio Gaga lawsuit.
Kodi calls out “trademark trolls”, UAE fakes clampdown, pressure builds in Havana Club dispute: news round-up (Blog)
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In this edition, we look at the upswing in China's overseas IP revenues, the latest in the long-running Havana Club dispute, the US politicians calling on the Internet Corporation for Assigned Names and Numbers to introduce tighter generic top-level domain regulations and a software company's angry response to so-called 'trademark trolls'.
Trump makes USPTO top pick, new Redskins trademark foe and a bitter Bentley battle: Tuesday round-up (Blog)
Starting today, every Tuesday and Friday World Trademark Review will present a digest of news and happenings from across the trademark world. Alongside our usual analysis and commentary, these round-ups will highlight other developments we think are worth having on your radar.
American typo: how Trump’s COVFEFE Twitter error inspired dozens of trademarks and product launches (Blog)
When US president Donald Trump mistakenly posted the typo ‘covfefe’ on Twitter in May, it quickly went viral and led to over 50 trademark filings across the globe. In the months since, a number of those applications have reached registration, with one applicant telling World Trademark Review that he is confident a brand name featuring the seven-letter misspelling will be a catalyst for business success.
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