Blog results - found 394
Tobacco industry’s revolution thriving brands, new products and shifting markets: exclusive data analysis
In this week’s World Trademark Review industry report, we shine a light on trends in the tobacco sector, reviewing the performance of the top brands in the field and analysing the broader trademark landscape in which they operate. We also reveal how brands are adapting their filing strategies in the face of political and societal challenges, such as the rise in vaping and the spread of plain packaging.
KIPO calls out Chinese plagiarism, USPTO rule making, reality show trademark protection and pugs in Prada: news round-up
In our final news round-up of the week, we look at the IP fallout from Kid Rock’s latest tour announcement, how the Korean Intellectual Property Office is speaking out on behalf of infringed domestic brands, the status of trademarks in space and the US Patent and Trademark Office’s planned abolition of interference proceedings.
Mexico shows robust filing figures, as services overtake goods for first time: exclusive data analysis
In World Trademark Review’s latest country data report, we take a look at Mexico and how brands fare in the country. We will be examining key filing statistics, the top industries and the performance of the Mexican trademark office to determine areas of opportunity and risk.
As remarkable growth of sports industry continues, exclusive data analysis reveals the key trademark trends
From today, World Trademark Review will be producing a new series of industry-specific data reports. We will be looking at a select industry’s performance in recent years and its outlook for the future, consider key areas of concern and opportunities, and provide insight into the trademark and brand-related activities of the leading companies in the field. We start with a deep dive into sports and sporting goods.
This week the Wall Street Journal reported that luxury brands are demanding a firmer commitment from Amazon to police counterfeits on the platform, with talks between the e-commerce giant and Swatch breaking down over Amazon's unwillingness to do more. While the call for increased brand protection mechanisms is persistent, for some luxury brands the decision not to utilise the platform is a wider strategic one, rather than specifically tied to anti-counterfeiting programmes.
New anti-counterfeiting best practice for landlords issued; doubts over willingness to cooperate with brand owners
A new paper from the International Chamber of Commerce’s Business Action to Stop Counterfeiting and Piracy addresses a number of challenges that landlords face in stemming the flow of counterfeit products. It also encourages increased cooperation between landlords and brand owners. However, market experts have expressed scepticism over the prospect of landlords becoming proactive partners in the fight against fakes.
Velcro’s anti-genericide song is big, bold and brash but critics question whether it will actually be effective
The legal team at Velcro Companies will be patting itself on the back today as its marketing campaign to educate the public about the proper use of its trademark went viral overnight. Response to the song has been mixed, with some commentators sceptical that it will actually lead to a change in behaviour. Nonetheless, it has raised awareness of an issue that Velcro has been grappling with for a number of years.
In today’s news round-up, we look at the ongoing trademark dispute between two comic conventions, how Jaguar Land Rover is seeking to protect a discontinued vehicle design, the latest in Amazon’s bid for the ‘.Amazon’ generic top-level domain and the lessons that can be gleaned from US President Donald Trump’s trademark activity in China.
“Super classy” Netflix cease-and-desist letter shows how to boost goodwill while tackling infringement
A cease-and-desist letter sent by Netflix to a bar that was using its trademark without permission has drawn effusive praise from online media outlets. The streaming service adopted a good-humoured approach and, in doing so, has shown how large brands can avoid accusations of trademark bullying when enforcing their rights.
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In the latest edition, we look at the Office of the US Trade Representative reviewing Thailand’s IP status, Canada's advance towards introducing plain packaging, a luxurious approach to generic top-level domain pricing and a scramble for the Amiga trademark.
Lady Gaga sues Radio Gaga, Olympic legend to speak at IP event, UrWork hits out at WeWork: news round-up
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In the latest edition, we look at trademarks filed in the wake of Hurricane Harvey, a three-time Olympic gold medallist speaking at an IP event and Lady Gaga stoking online anger with a Radio Gaga lawsuit.
Kodi calls out “trademark trolls”, UAE fakes clampdown, pressure builds in Havana Club dispute: news round-up
Every Tuesday and Friday World Trademark Review presents a round-up of news, developments and insights from across the trademark sphere. In this edition, we look at the upswing in China's overseas IP revenues, the latest in the long-running Havana Club dispute, the US politicians calling on the Internet Corporation for Assigned Names and Numbers to introduce tighter generic top-level domain regulations and a software company's angry response to so-called 'trademark trolls'.
Trump makes USPTO top pick, new Redskins trademark foe and a bitter Bentley battle: Tuesday round-up
Starting today, every Tuesday and Friday World Trademark Review will present a digest of news and happenings from across the trademark world. Alongside our usual analysis and commentary, these round-ups will highlight other developments we think are worth having on your radar.
When US president Donald Trump mistakenly posted the typo ‘covfefe’ on Twitter in May, it quickly went viral and led to over 50 trademark filings across the globe. In the months since, a number of those applications have reached registration, with one applicant telling World Trademark Review that he is confident a brand name featuring the seven-letter misspelling will be a catalyst for business success.
Lawyer suggests trademark law be used “as a weapon against neo-Nazis” following misuse of Detroit Red Wings brand in Charlottesville
A leading litigator at Florida firm Johnson Pope has spoken out about how trademark law can be used “as a weapon” against the misuse of brands by hate groups. This follows global media coverage of white supremacists using the branding of the Detroit Red Wings during recent protests in Charlottesville, with the hockey club forced to issue a statement to clarify that it was not associated with the protesters.
A press release issued today has announced that Kering and Alibaba Group have signed a “landmark agreement” to cooperate in the protection of intellectual property and engage in joint enforcement activities. The shock move, by an organisation that has been highly critical of the e-commerce giant, brings to an end Kering’s headline-grabbing lawsuit against the Chinese company.
From taskforces to formal codes of conduct: how Lacoste, AIG and Intel manage internal trademark positioning
Building an understanding and appreciation of trademarks across the corporate structure is a significant challenge for many corporate counsel. However, it isn’t an impossible mission and a number of this year’s WTR Awards winners have expanded on how the legal function in their organisation has been positioned as a meaningful business partner rather than remaining in a legal silo.
A new research paper by an academic at the University of North Carolina School of Law has proposed that rights holders conceptualise trademarks “as a frontier for social entrepreneurship”. The research finds that in an environment of increasing political and media distrust, brands could fill that void and provide consumers with “authenticity and enduring values”, but must also weigh up the risks of taking certain divisive positions.
It has been reported that Nike is preparing to sell products directly through Amazon.com for the first time, utilising the latter’s new brand registry offering. As well as representing a potential commercial win for both companies, the move could highlight the benefits of the e-commerce giant’s new programme for brands fighting the spectre of counterfeit goods on the platform.
As the trademark budget squeeze continues, get the inside track on maximising efficiencies and protection levels
World Trademark Review is pleased to announce the third annual Managing Trademark Assets. Held in Chicago on October 17, the event will drill down into the cost-effective management and communication of international portfolios. The focus comes against a backdrop of continued budget cuts for many corporate trademark counsel.
Register for more free content
- Read more World Trademark Review blogs and articles
- Receive the editor's weekly review by email