The decision of the Second Board of Appeal of the European Union Intellectual Property Office (EUIPO) in Giro Travel Company v Andreas Stihl AG & Co KG (R200/2017-2, January 23 2018) has confirmed that, despite the change in the 'graphic representation' requirements, the Sieckmann criteria remain in play. This case concerned Andreas Stihl AG & Co KG (Stihl), a leading German chainsaw manufacturer since as early as 1971, and Giro Travel Company (Giro), a Romanian importer of chainsaws.

Want to read more?

Register to access two of our subscriber only articles per month

Subscribe for unlimited access to articles, in-depth analysis and research from the World Trademark Review experts

Already registered? Log in

What our customers are saying

World Trademark Review is a fantastic tool for IP professionals to keep current with the latest case law, innovations and trends in intellectual property.  Even though my workload is time consuming, I always make time to read and digest the World Trademark Review articles and updates. The information provided is not only timely and relevant, but thoughtfully written to engage even those who might not specialise in intellectual property.

Lauren A Dienes-Middlen
Senior vice president, assistant general counsel – intellectual property, business and legal affairs
World Wrestling Entertainment, Inc

Benefits

Subscribe to World Trademark Review to receive access to the full range of trademark intelligence, insight, and case law, as well as our guides, rankings and daily market insight delivered to your inbox.

Why subscribe?

Share this article