The case of Eveready Battery Company v European Union Intellectual Property Office (EUIPO) (T-824/14, October 18 2016) goes back to May 2010 when several persons tried to file the semi-figurative mark POWER EDGE in Classes 3 and 8. This was opposed by SC Johnson & Johnson in Classes 3 and 8 for razors on the basis of its mark EDGE. The mark was then transferred to the company Eveready Battery in October 2010. A request to prove genuine use of the mark was made and several documents were filed. The opposition was accepted but the decision was overturned on appeal for lack of evidence of genuine use. 

This part of the website has now moved to the subscriber area. To read more, please pick an option below.

Register to access two articles per month

Subscribe for unlimited access to articles, in-depth analysis and research from the World Trademark Review experts

Already registered? Log in

What our customers are saying

"There is no doubt that World Trademark Review is an important tool for people dealing with trademark matters"

Maria de Lourdes Lopes Dias
Senior Partner
Lopes Dias & Associados

Benefits

Subscribe to World Trademark Review to receive access to the full range of trademark intelligence, insight, and case law, as well as our guides, rankings and daily market insight delivered to your inbox.

Why subscribe?

Share this article