The Swiss Federal Administrative Court has overturned a decision of the Federal Institute of Intellectual Property (IGE) finding that there was no likelihood of confusion between the marks FACEBOOK and STRESSBOOK. The court held that ‘book’ is not simply a generic or descriptive term, as the trademark FACEBOOK enjoys an increased level of awareness. The decision highlights that taking one element of a strong trademark can lead to a likelihood of confusion, even if it is combined with further elements (Case B-681/2016, January 23 2018).

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