Brand management - World Trademark Review

Brand management

IP Australia wins digital award, Stephen Colbert talks trademarks, and USPTO seeks new judge: news round-up

In our latest round-up, we look at a Minneapolis official who sought registered trademark protection of a blog that criticised her, a Delhi court getting tough on perjury in a trademark case, and much more.

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“Opportunistic filing after a disaster remains an issue” – MH370 rights shine spotlight on tragedy marks

Trademark departments have a key role to play in the wake of tragic events, with one expert telling us that defensive filings should be “a primary prevention tool” against opportunists

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Court of Appeal provides salutary lesson to mark owners who license their trademark portfolios

The decision of the Court of Appeal of England and Wales in Holland and Barrett v General Nutrition provides valuable guidance for mark owners who license their main brand as well as a number of sub-brands.

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Authorities should distinguish between ads and trademarks: exclusive interview with PepsiCo’s Sergio Barragan

We speaks with Sergio Barragan of beverage giant PepsiCo to discover his approach to managing the company’s extensive Latin American brand portfolio.

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Parallel imports remain a grey area for IP rights in East Africa

Kenya, Tanzania and Uganda each have different legal approaches to the treatment of parallel imports, making generalisations dangerous for trademark owners and importers alike.

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Amazon, Brexit, GDPR, Gleissner, Novichok, Trump: our most-read stories of 2018 so far

A look at our most popular articles and legal updates over the past 12 months – featuring content about Crocs, Google, Prada, Starbucks, WHOIS and much more.

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Defunct NFL franchise trademarks, counterfeiters target Kickstarter and Pinduoduo investigated: news round-up

In our latest round-up, we look at how tomato DNA is being used to combat dangerous counterfeits, the Vega+ games console losing branding rights, and much more.

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GDPR “unmitigated victory” for scammers, Thunderpussy support and World Cup fakes crackdown: news round-up

In our latest round-up, we look at questions that arose over whether US President Donald Trump violated Deere’s trademark rights, registrations rising for UK spirit marks, Interpol celebrates collaboration, and much...

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US Senate passes trademark resolution, UKIPO fake auto parts warning, and Taylor Swift’s cat marks: news round-up

In our latest round-up, we look at India exploring a drug serialisation programme, trademark lessons from the closure of Ivanka Trump's brand, a call for an IP tribunal in Uganda, and much more.

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Russia’s fight against fakes, imitations and replicas

Gorodissky & Partners Anti-counterfeiting measures will never succeed in removing all counterfeits from the market, but they do make it significantly more difficult for counterfeiters to produce and sell fakes.

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China’s fashion and luxury brand challenge: trademark squatting and parallel imports

Kangxin Partners PC Regionality is a well-known characteristic of trademark protection and brings particular jurisdictional challenges for fashion and luxury brands. In China, these challenges include trademark squatting and parallel...

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Symbols of the rich and famous: challenges for fashion and luxury brands

Uhthoff, Gómez Vega & Uhthoff Innovation, notoriety, protective registration and counterfeiting are key challenges for fashion and luxury brands. Fortunately, Mexico has a complex system of enforcement in place.

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Legal fakes and the shopping experience – Italy’s fashion challenges

Bugnion SpA Some so-called ‘legal fakes’ in Italy have so successfully fooled consumers and won over luxury and fashion brand fans that they have essentially supplanted the original brands, which are yet to conquer the country.

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Spanish filers look to the EUIPO over China, as local trademark market shows signs of stagnancy: exclusive data analysis

In our latest country data report, we turn our spotlight to Spain. We reveal that smaller brands may have an especially tough time flourishing there, analyse key filing trends both domestically and abroad...

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Outstanding improvement in aerospace brands despite a fall in application numbers: exclusive data analysis

In our latest data report, we examine the top brands, industry trends, and filing data in the aerospace and defence sector - revealing a marked shift from vehicle-related applications to software and research.

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Madrid System fails to have an impact for local filers: an analysis of the Indonesian trademark market

In this country data report, we hone in on the fast-growing Indonesian trademark market, revealing that the country’s recent accession to the Madrid Protocol has had little impact on local filers, while US applicants have...

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Google and Amazon eye hospitality sector as hotel brands diversify their filing strategies: exclusive data analysis

In our latest industry-focused data report, we put the spotlight on the hospitality market, honing in on the hotel sector in particular. We reveal the top hotel brands, how the industry is diversifying, and...

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