This week the Wimbledon tennis tournament got underway, with reigning champion Roger Federer already through to the round of 32. However, as well as generating headlines for his play, media reports have noted that Federer “stunned onlookers by turning out on Centre Court in Uniqlo gear”, after his decade-long association with Nike came to an end. The focus then turned to the absence of his often-used RF logo, which is caught up in an ownership wrangle. 

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