Analysis: Market

Rising sales, healthy filings and new opportunities in the dynamic cosmetics sector: exclusive data analysis

In this week’s industry data report, we provide a rundown of the cosmetics market from a branding perspective. We take a big picture look at sales growth and key trends and reveal that technology trademark filings are on the rise among major brands.

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Growth of food and drink brands remains flat, but Chinese register sees explosion in filings: exclusive data analysis

In our latest industry data report, we inspect the food and beverage sector, finding that brand growth has been limited in this dynamic and challenging market. We also take a close look at overarching application...

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South Korea rockets to top of customs ranking; illicit trade report reveals countries that need to do more

The Global Illicit Trade Environment Index scores 84 economies on the extent that they enable or prevent illicit trade. The report contains useful insights on the anti-counterfeiting landscape.

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Japan’s filing trends are distorted by a single applicant, while brands plummet in value: exclusive data analysis

In this week’s country data report, we highlight Japan’s unusual distribution of applications by trademark class, analyse the volatile values of the leading Japanese brands, and much more.

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The GI stand-off: inside the IP issue stalling NAFTA and Brexit negotiations

The treatment of geographical indications is proving a sticking point in the ongoing Brexit negotiations. While trademark associations have confirmed their support for a system of mutual recognition, the UK government has not yet made any guarantees...

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Trademark policing in a GDPR world: the current state of play with WHOIS

​​​​​​​After months of preparation, the EU's GDPR became enforceable last Friday. On that same day, ICANN’s Temporary Specification for gTLD Registration Data became effective. We look at what this all means for online policing, and the fears of those...

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Tech trademark filings are falling but brand values continue to explode: exclusive data analysis

In our latest data report, we analyse the vibrant technology landscape, and provide a full rundown of the filing patterns in this field and gauge the performances of the leading tech brands in the world.

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Alibaba boasts “significant progress” in IP protection efforts; development of API urged to allow third-party takedowns

​​​​​​​Alibaba has revealed data showing a 42% decline in notice-and-takedown requests and faster processing of takedowns. While the results are positive, an expert urges Alibaba to develop an API to allow...

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Inside INTA’s new task force: optimising the business value of brands

​​​​​​​The INTA Board of Directors recently approved the creation of a Brand Value Special Task Force. To get the inside track on this new initiative, we sat down with co-chair Heather Steinmeyer.

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India’s revitalised trademark landscape fails to boost leading brands: exclusive data analysis

In this week’s exclusive country data report, we provide a rundown of India’s trademark landscape. We explore the surge in registrations at the Indian IP office, reveal the top filers, and inspect the widespread fall in value...

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The future’s green: cannabis brands on the rise in Canada

With the legalisation of recreational cannabis impending in Canada, new business models and opportunities are emerging for a surprising variety of brand owners.

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Staggering rise of trademark applications from Chinese companies revealed

Startling new research reveals that the number of Chinese trademark applications to foreign registers has doubled over the past two years, with Huawei Technologies leading the charge.

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Chinese players fail to make the cut in the fashion world as major brands prove resilient: exclusive analysis

Examining the apparel sector, we show that the leading brands have remained robust, analyse how filing patterns have changed, and reveal that Chinese brands have failed to make the cut in the list of the world’s...

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Honeywell chief IP counsel on the transforming trademark enforcement landscape in China

World Trademark Review catches up with Jerry Xia, deputy general counsel and chief IP counsel, Asia Pacific, for Honeywell. He shares his insights into how the Chinese brand protection landscape has developed in recent years, offers...

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As Alibaba’s Anti-counterfeiting Alliance grows, is Amazon now the primary battleground in the war against fakes?

Alibaba Group has confirmed that membership to its Anti-Counterfeiting Alliance has climbed to over 100 brands. Exclusive survey data reveals the Chinese retail giant is still a challenge for rights holders...

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UK trademark scene post-Brexit: a world-class IP office dealing with uncertainty in a volatile brand environment

We provide a breakdown of the UK trademark market – examining how Brexit has affected filing strategies, inspecting brand value trends, and analysing the stellar performance of the UK IP Office.

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Sunrise registrations in ‘.app’ TLD soar, but some major brands remain on the sidelines

​​​​​​​Google’s ‘.app' TLD exited sunrise yesterday, with registrations powering past the 3,000 mark. While a majority of the world’s most valuable brands have registered their names in the string, a number of international powerhouses...

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US government ranks Canada’s border enforcement on same level as China; Special 301 adds Saudi Arabia and UAE

The USTR has published the 2018 Special 301 Report, and Canada has been added to the Priority Watch List due to “a failure to resolve key longstanding deficiencies in protection and enforcement of IP”.

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Telecom brands experience fall in filings and values as industry approaches tipping point: exclusive data analysis

In this week’s industry data report, we dig into the telecommunications sector, providing an overview on the industry, revealing the trademark filing trends of telecom carriers, and exploring the fluctuations...

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Valuation firm claims Brexit “an opportunity” for British brands; historical data reveals a more nuanced reality

Brand Finance’s annual brand valuation ranking of British companies reveals a year-on-year rise in total value, with the company arguing Brexit is “an opportunity and stimulus for many British brands”. However...

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Preparing for the next round of new gTLDs: ICANN insider reveals key issues brand owners need to be aware of

World Trademark Review sits down with Jeff Neuman, co-chair of ICANN’s Subsequent Procedures Working Group, to talk about the next new gTLDs application window .

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Issue 73
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