United States: New Jersey


Lerner David Littenberg Krumholz & Mentlik LLP
Lowenstein Sandler LLP
Porzio Bromberg & Newman PC
Lerner David Littenberg Krumholz & Mentlik LLP
Thanks to cost-effective rates, cutting-edge infrastructure and boots on the ground in China and Japan, Lerner David Littenberg Krumholz & Mentlik has become a potent force on both the New Jersey and national IP landscapes. Especially strong in matters involving complicated scientific or technological strands, it also stands out for its business nous. Having played a key role in IP suits in courtrooms across five continents, Bruce Sales is a go-to for multinationals locked in must-win disputes; he counsels them on worldwide strategic planning too. The versatile Gregg Paradise has won ardent fans in the pharmaceuticals, electronics, cosmetics and food sectors – not least thanks to his extensive anti-counterfeiting experience. Brand management magus Thomas Palisi is the co-author of key treatise Patents and Trademarks: Proceeding with Caution to Maximise Benefits and Minimise Exposure.
Lowenstein Sandler LLP
Commercially minded to the last, Lowenstein Sandler is a preferred choice for corporates seeking to protect their crown-jewel brands both in the United States and further afield. Its trademark offering is comprehensive, encompassing everything from prosecution through brand management to gloves-off enforcement. Having served two terms on the International Trademark Association’s Internet Committee, Vanessa Ignacio is always au courant with the latest software, domain name and social media developments. She has recently been busy managing Catalent Pharma Solutions’ worldwide portfolio and swiftly shutting down infringers. New Jersey’s oldest law firm, McCarter & English continues to feel the benefits of its 2014 merger with local start-up specialist SorinRand; clients now enjoy both the abundant resources necessary for large-scale contentious battles and the intricate high-technology knowledge for which the latter was renowned. An “absolutely outstanding trademark lawyer with a tremendous grasp of procedures”, Susan Okin Goldsmith “really looks at the bigger picture, which is invaluable for clients who want commercial insight”. “She provides seriously exhaustive and reliable clearance searches, together with practical counsel. She has a natural curiosity, but at the same time understands the limits of legal frameworks. She consistently exhibits fabulous knowledge, professional ethics, wisdom and stamina, and her performance is exquisite and unique.” The seasoned and percipient Michael Friscia is currently representing Elvis Presley Enterprises on the maintenance of its worldwide Graceland portfolio.
Porzio Bromberg & Newman PC
The trademark practice at full-service Porzio Bromberg & Newman dovetails neatly with the firm’s solid life sciences team to form a particularly powerful draw for pharmaceutical clients. Unsurprisingly given this skill set, name clearance searches under the Food and Drug Administration rules are a real forte. Two offices in the state are complemented by bases in New York, Washington DC and Massachusetts, making it a persuasive contender on the East Coast. Todd Denys has no shortage of Fortune 500 entities on his client roster and is a regular before the Trademark Trial and Appeal Board; domain name management is another strong suit.


Brooks R Bruneau - FisherBroyles
Todd A Denys - Porzio Bromberg & Newman PC
Michael R Friscia - McCarter & English LLP
Susan Okin Goldsmith - McCarter & English LLP
Vanessa A Ignacio - Lowenstein Sandler LLP
Thomas M Palisi - Lerner David Littenberg Krumholz & Mentlik LLP
Gregg A Paradise - Lerner David Littenberg Krumholz & Mentlik LLP
Frank L Politano - K&L Gates
Bruce H Sales - Lerner David Littenberg Krumholz & Mentlik LLP

Register for more free content

  • Read more World Trademark Review blogs and articles
  • Receive the editor's weekly review by email
Register now  
Issue 70