Can China seize the moment in online anti-counterfeiting?

By David Saussinan

China is currently drafting a new e-commerce law – a major opportunity for it to take the lead in the fight against counterfeiting by rebalancing the responsibilities of all the actors involved in this far-reaching crime

Like all illegal and underground activities, the scale of global counterfeiting is difficult to quantify. Existing studies estimate that it represents between 5% and 10% of international trade. According to the latest figures published by the Organisation for Economic Cooperation and Development, the value of global trade in counterfeits and pirated products is estimated to be worth €500 billion.

This part of the website has now moved to the subscriber area. To read more, please pick an option below.

Register to access two articles per month

Subscribe for unlimited access to articles, in-depth analysis and research from the World Trademark Review experts

Already registered? Log in

What our customers are saying

I look forward to reading the World Trademark Review e-mail updates every day. WTR provides a concise summary of noteworthy disputes and legislative issues around the world, as well as helpful country-specific overviews on trademark laws and practices.

Ruby A. Zefo
Director, Trademarks & Brands Legal
Intel Corporation


Subscribe to World Trademark Review to receive access to the full range of trademark intelligence, insight, and case law, as well as our guides, rankings and daily market insight delivered to your inbox.

Why subscribe?


Register for more free content

  • Read more World Trademark Review blogs and articles
  • Receive the editor's weekly review by email
Register now  
Issue 71