Trademark enforcement in Iran: opportunities and hurdles
While brand owners’ interest in Iran has increased since international sanctions were lifted in 2015, there has also been a corresponding spike in IP challenges
Iran has witnessed a significant surge in interest from international brand owners following the lifting of international sanctions in late 2015 after the country signed a historic nuclear agreement with key western powers. While the Trademark Office has not yet revealed exact figures, it is estimated that the number of overseas trademark applications has doubled, if not trebled, in that time. Enforcement of trademarks has also emerged as a major concern for international brand owners, while those wanting to enter or re-enter the Iranian market have discovered that it can be full of counterfeits or other brand infringements. As available information on trademark enforcement in Iran is minimal and in most cases outdated, this article aims to shed light on the subject in order to provide a basic understanding of the current system and the options it offers.
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