Anonymous: Dispatches from the front line

Donning the cloak of anonymity, in-house practitioners share candid insights about what is happening on the front line. In this opening column, our anonymous author considers how corporate counsel should deal with rogue marketing colleagues

Madonna once sang that “we are living in a material world”. While she was referencing a cultural desire for material possessions and affluence, this truth applies equally to trademark attorneys – particularly those who prosecute trademark registrations in the United States.

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Issue 72