Preparing for the unexpected

Trademark counsel have a key role to play when it comes to planning for the worst – whether by seeking to offset the risk of litigation costs through IP insurance, to safeguard critical operations when the unexpected occurs or to protect brand reputation during crisis response scenarios

David Bloom provides an overview of IP insurance cover, with advice on how to reduce the cost of premiums. Camuto Group’s Jessica Elliott Cardon then presents a corporate perspective on trademark litigation insurance, suggesting that while attorneys understand the need to plan for the worst-case scenario when counselling clients and negotiating transactions, they sometimes fail to recognise the need to prepare for insurance management should this scenario ultimately come to pass. David A Gauntlett goes on to take a close look at the key considerations when selecting insurance coverage for IP claims.

This part of the website has now moved to the subscriber area. To read more, please pick an option below.

Register to access two articles per month

Subscribe for unlimited access to articles, in-depth analysis and research from the World Trademark Review experts

Already registered? Log in

What our customers are saying

"World Trademark Report is the best service of its type. No other service reports international case law and law changes faster and more concisely. Keep up the good work."

Mary M. Squyres
Brinks Gilson & Lione Chicago, Illinois USA


Subscribe to World Trademark Review to receive access to the full range of trademark intelligence, insight, and case law, as well as our guides, rankings and daily market insight delivered to your inbox.

Why subscribe?


Register for more free content

  • Read more World Trademark Review blogs and articles
  • Receive the editor's weekly review by email
Register now  
Issue 71