What the phish is going on?

By Akino Chikada and Stefanie Ellis

Phishing is a fact of life in the online world and a growing concern for brand owners, given that many phishers impersonate well-known brands and trademarks in order to gain the trust of their targets

Phishing no longer involves poorly spelled spam emails sent to massive lists in the hope of capturing a small percentage of click-throughs and banking credential submissions – it has evolved into highly advanced, targeted messages which use social engineering techniques to psychologically manipulate the typical consumer. What was primarily a financial services industry problem has...

Issue 69

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Issue 69