News

ECJ rules on Kit Kat shape mark case

The European Court of Justice (ECJ) has issued its decision in Nestlé v Cadbury (Case C-215/14), which concerned Nestlé’s attempt to protect the ‘four-finger’ shape of its Kit Kat bar as a trademark in the United Kingdom. The decision has divided opinion as to its potential implications for Nestlé. In 2010 Nestlé applied to register the...

Issue 69

Take up a trial to view this content. Your three-week free trial includes:

  • Extensive access to the World Trademark Review site
  • The editor's weekly review by email
  • Free magazine issue delivered direct to you
Trial now Login
Close

Register for more free content

  • Read more World Trademark Review blogs and articles
  • Receive the editor's weekly review by email
Register now  
Issue 69