UK Supreme Court rules on threshold for establishing goodwill

By Jeremy Blum and Flora Greenwood

The UK Supreme Court has confirmed that the tort of passing off depends on having customers in the UK territory. However, it leaves uncertainty around the ability of some online businesses to protect their brand in the United Kingdom

In Starbucks (HK) Limited v British Sky Broadcasting Group PLC the UK Supreme Court has ruled on the question of whether a brand that has its main business overseas but a reputation in the United Kingdom can establish an action for passing off.

Want to read more?

Register to access two of our subscriber only articles per month

Subscribe for unlimited access to articles, in-depth analysis and research from the World Trademark Review experts

Already registered? Log in

What our customers are saying

World Trademark Review, and particularly the WTR 1000, are always very useful sources for obtaining impressions and detailed information about foreign colleagues, law firms and jurisdictions. Our whole trademark team benefits from articles published in World Trademark Review.

Christian R Thomas
Attorney at law, legal and trademark department
KUHNEN & WACKER Intellectual Property Law Firm

Benefits

Subscribe to World Trademark Review to receive access to the full range of trademark intelligence, insight, and case law, as well as our guides, rankings and daily market insight delivered to your inbox.

Why subscribe?

Close

Register for more free content

  • Read more World Trademark Review blogs and articles
  • Receive the editor's weekly review by email
Register now  
Issue 74
;