Fixing problems and shaping the digital future through government engagement

By Toe Su Aung and Chris Oldknow

Engaging with government on intellectual property is critical for brands if they want new laws to reflect their knowledge, experience and business. Trademark lawyers need to step up in order to help companies to achieve this

Whatever area of law you practise – whether in-house or in private practice – the value of lawyering is in finding practical solutions which mitigate risks and keep a business moving forward. Engaging with governments on intellectual property can seem a long way from this; but there are several areas where this is an important part of the toolkit which should not be overlooked, especially for in-house IP counsel.

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Issue 74