FARM TO TABLE held to be not distinctive
US company Fowles Wine Pty Ltd sought to register the phrase ‘farm to table’ for wine in International Class 33. So-called ‘farm-to-table’ or ‘farm-to-fork’ programmes in the United States and elsewhere are an extension of a social movement that promotes serving local food at restaurants, preferably through direct acquisition from the local producer. Although wine and alcohol products are the subject of significant regulation in the United States, there are no centralised or official criteria by which ‘farm-to-table’ is defined.
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