A new private sector initiative, the Transnational Alliance to Combat Illicit Trade (TRACIT), was unveiled this week, with a mandate to “stop the significant and growing economic and social damages caused by illicit trade”.Director-General Jeffrey P Hardy told World Trademark Review that anti-counterfeiting efforts will be just one work stream, with the organisation aiming to foster a cross-sectorial effort against illicit trade in all of its guises.

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